Abstract: An approach is provided for determining financial/business goals from multiple data sources by applying artificial intelligence models. The approach involves, for example, collecting unstructured data relating to at least one user from one or more data sources. The approach also involves processing the unstructured data to determine the at least one goal and contextual data related to the at least one goal. The approach further involves extracting the contextual data related to the at least one goal from the unstructured data. The approach also involves classifying the contextual data related to the at least one goal into a first confidence data or a second confidence data, wherein the first confidence data has a higher confidence level than the second confidence data. The approach further involves integrating the second confidence data with a structured data. The approach also involves causing presentation of the integrated data via a graphical user interface.