Abstract: One or more network devices receive user criteria for providing anonymization of data from a user device and generate a default workflow for achieving the user criteria. The network devices provide, to the user device, the default workflow and receive user input to the default workflow. The network devices generate and send, based on the user input, final workflow instructions for transmitting data from the user device. The network devices also receive anonymized data transmitted from the user device based on the final workflow instructions. The network devices can provide trend observations of the anonymized data for use by third parties without granting access to the anonymized data.

Abstract: A network device receives location information from a user device and identifies, from an index of offers, a set of offers applicable in proximity to the location. Each offer in the set of offers includes location data to associate the offer with a particular geographic location. The network device sends, to the user device, at least a portion of set of offers as a default offer set. The user device store user preferences for advertising categories and presents, to a user, a reality image from the location of the user device. The user device selects—based on the user preferences, the reality image, and the location data—offers in the default offer set that are applicable to a user of the user device. The user device displays indications of the applicable offers overlaid on a portion of the reality image and makes the indications available for selection by the user.

Abstract: One or more network devices receive user criteria for providing anonymization of data from a user device and generate a default workflow for achieving the user criteria. The network devices provide, to the user device, the default workflow and receive user input to the default workflow. The network devices generate and send, based on the user input, final workflow instructions for transmitting data from the user device. The network devices also receive anonymized data transmitted from the user device based on the final workflow instructions. The network devices can provide trend observations of the anonymized data for use by third parties without granting access to the anonymized data.