Abstract: Replication of live streaming media services (SMS) in a communication network may be enabled by introducing the streaming media-savvy replication service on a network element, through a number of functions such as client/service registration and classification, packet interception and forwarding, media replication, status monitoring and configuration management. In an embodiment, client requests and server replies of an SMS are intercepted and evaluated by the network element. If the SMS is not streaming through the network element, the replication service registers the SMS and establishes a unique SMS session for the requesting clients. If the SMS is already streaming through the network element, the replication service replicates the streaming media and forwards it to the requesting clients. This reduces bandwidth usage on the links connecting the streaming media server with the network element and reduces the number of client connections to the streaming media provider's servers.