Abstract: A device for containing, dispensing and applying to a substrate content in liquid, gel, cream or paste form has a shaped semi-rigid wall, closing wall and applicator with attachment portion and application portion as extensions of one another. The shaped semi-rigid wall comprises a portion for receiving content, an attachment portion with inner projection and protection portion engaging with the attachment portion and the application portion of the applicator; the closing wall covers the semi-rigid wall; a breakable element is placed between the attachment portion and the protection portion; a content-transfer passage communicates with the content vessel and the application portion of the applicator, and is made with a structure having a radial spacing that ensures no peripheral tightness between the outer peripheral surface of the attachment portion of the applicator and the inner peripheral surface opposite the attachment portion of the shaped semi-rigid wall.

Abstract: The sachet (1) for a metered quantity of a fluid product comprises a first part (4a) and a second part (4b) in the form of sealed flexible layers having an annular attachment sector (8), a gripping region (13), and a sealed cavity (14), and, in a part of the gripping region (13), the layer portion of the first part (4a) and/or the second part (4b) is folded on itself from the edge (3) in a folded flap (18a, 8b), so as to form a thicker region (18) having a thickness at least twice the thickness of the layer portion of this part (4a, 4b), which makes up for at least part, or equalizes, or exceeds the overthickness in the region of the cavity (14), on account of the presence of the metered quantity of fluid product (P) located therein, so as to reduce or eliminate the risk of damage to the sachet (1) filled with the metered quantity of fluid product (P) when it is inserted into a magazine.

Abstract: The unit (1) includes a packaging (2), an applicator (3), and a product P to be applied. The applicator (3) includes an application element (12) that is housed with the product P in a reservoir (8), an internal handling part (13) that is placed in a holding housing (11) which substantial relative rotation cannot occur. A part in the shape of a rod (14) is housed in a pipe (10) that the rod is rigid enough not to break when the packaging (2) is folded crosswise for the purpose of opening break. The unit (1) also includes two holding zones for the purpose of the break fold in a fragile transverse zone (16) with lower strength.

Abstract: The device includes a reservoir and a pump for distribution without recovery of air. The reservoir includes a rigid part including a solid, rigid frame having a through perforation for passage and mounting the pump, limited by two large opposing lateral surfaces and including a large lateral opening on at least one of the two large lateral surfaces; at least one deformable solid wall, attached to the rigid part in a rigid and airtight manner by closing the at least one large lateral opening in an airtight manner, whereby this wall has a certain overall flexibility that makes possible its deformation during distribution of the contents by the pump; and a cavity. The pump is rigidly attached in an airtight manner to the frame, whereby its inside part for sampling the contents to be distributed is located in the cavity of the reservoir and its outside part for activating and distributing the contents is located outside of the reservoir.

Abstract: The invention concerns a device for dispensing at least one dose of fluid product sample, comprising: a device for dispensing said dose of product contained in a reservoir, two thin walls enclosing said device, each of said walls having an outer surface forming a support for being fixed on a flat document, or constituting an advertising medium, and a member for fixing the thin walls on the dispensing device. The member has a thickness not less than that of the dispensing device, such that said member prevents any direct pressure on said device. The member also has a generally flattened shape having a lateral surface with two opposite main parts, said lateral surface being inscribed substantially entirely between two parallel planes located proximate each other.

Abstract: The unit (1) includes a packaging (2), an applicator (3), and a product P to be applied, whereby the applicator (3) includes an application element (12) that is housed with the product P in a reservoir (8), an internal handling part (13) that is placed in a holding housing (11), whereby substantial relative rotation cannot occur, and, between them, a part in the shape of an elongated rod (4), housed in a pipe (10), whereby this rod is rigid enough not to break when the packaging (2) is folded crosswise for the purpose of its opening break, whereby the unit (1) includes two holding zones for the purpose of the break fold in a line or fragile zone of lower strength (16), namely a zone (19) for gripping the packaging (2) formed by the outside face of a trough (10a), the outside face of a closing part opposite a closing piece (5), and the adjacent parts of the edges (6, 7) of a shell and the closing piece, and a zone (20) for gripping the applicator (3) that is formed by the outside face of the holding housing (1

Abstract: The invention relates to a packaging backing (3) for packaging a sample product, said backing comprising a substantially thin plate made of a thermoformed material, the plate having a base face (5) and at least one recess (6) designed to receive the sample product (1), said recess presenting a height d and having an opening (7) provided in the base face (5), said plate also being provided with an array of projections (10) which extend from the base face (5), on the same side as the recess (6), said projections having a height substantially equal to d, so as to make it possible to distribute a pressure force exerted on the base face (5) of the plate. The invention also relates to a packaging assembly comprising such a packaging backing and a flexible film, and to an item of packaging comprising such an assembly and a sample product, as well as to a press publication in which an item of packaging is disposed, and to a set of press publications.