Patents by Inventor Pingfeng CHENG

Pingfeng CHENG has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Patent number: 11055740
    Abstract: An advertisement push apparatus and method are provided. In some embodiments, the apparatus includes: a foreground advertisement playing module configured to play a foreground advertisement according to a playing address of the foreground advertisement provided by a background server; a material displaying module configured to display preview materials of all or some of n candidate advertisements upon detection of a selection instruction triggered by a user during a process of playing the foreground advertisement, where n is a positive integer; and a candidate advertisement selecting and playing module configured to select at least one candidate advertisement from the n candidate advertisements for playing, in response to a selection operation of the user performed on the preview materials of the candidate advertisements.
    Type: Grant
    Filed: July 26, 2017
    Date of Patent: July 6, 2021
    Assignee: TENCENT TECHNOLOGY (SHENZHEN) COMPANY LIMITED
    Inventors: Xuexi Yang, Pingfeng Cheng
  • Patent number: 10530878
    Abstract: A method for a computer server to adaptively push primary target information to terminals associated with an end user is provided. Upon detecting an operation initiated by the end user from a target terminal, the computer server determines primary target information to be pushed to the target terminal in accordance with the operation information and information of the end user. The computer server then acquires push control information for the primary target information, the push control information including push parameter information, related secondary target information and combined push frequency control information. Next, the computer server acquires push records of the primary and related secondary target information, respectively, according to the push parameter information.
    Type: Grant
    Filed: August 5, 2015
    Date of Patent: January 7, 2020
    Assignee: TENCENT TECHNOLOGY (SHENZHEN) COMPANY LIMITED
    Inventors: Yu Huang, Xing Li, Shenxing Yuan, Pingfeng Cheng
  • Patent number: 9922009
    Abstract: The present application discloses a network media information display system, method, apparatus and server.
    Type: Grant
    Filed: December 23, 2013
    Date of Patent: March 20, 2018
    Assignee: TENCENT TECHNOLOGY (SHENZHEN) COMPANY LIMITED
    Inventors: Ming Luo, Pingfeng Cheng
  • Publication number: 20170323337
    Abstract: An advertisement push apparatus and method are provided. In some embodiments, the apparatus includes: a foreground advertisement playing module configured to play a foreground advertisement according to a playing address of the foreground advertisement provided by a background server; a material displaying module configured to display preview materials of all or some of n candidate advertisements upon detection of a selection instruction triggered by a user during a process of playing the foreground advertisement, where n is a positive integer; and a candidate advertisement selecting and playing module configured to select at least one candidate advertisement from the n candidate advertisements for playing, in response to a selection operation of the user performed on the preview materials of the candidate advertisements.
    Type: Application
    Filed: July 26, 2017
    Publication date: November 9, 2017
    Inventors: Xuexi YANG, Pingfeng CHENG
  • Publication number: 20170031875
    Abstract: The present application discloses a network media information display system, method, apparatus and server.
    Type: Application
    Filed: December 23, 2013
    Publication date: February 2, 2017
    Applicant: TENCENT TECHNOLOGY (SHENZHEN) COMPANY LIMITED
    Inventors: Ming Luo, Pingfeng Cheng
  • Publication number: 20160283075
    Abstract: The present disclosure discloses an information processing method, apparatus, and system. The method includes: collecting, by a client, operation information that is obtained according to a user operation; determining, if the collected operation information conforms to a first preset configuration, an area in which the user operation is located is a target area, and acquiring information about the target area; storing the information about the target area; reading the information about the target area when a preset reading triggering condition is met, and sending the information about the target area; receiving first reference information and a control instruction; and displaying the first reference information according to the control instruction.
    Type: Application
    Filed: June 3, 2016
    Publication date: September 29, 2016
    Inventors: Ming Luo, Pingfeng Cheng
  • Publication number: 20150341457
    Abstract: A method for a computer server to adaptively push primary target information to terminals associated with an end user is provided. Upon detecting an operation initiated by the end user from a target terminal, the computer server determines primary target information to be pushed to the target terminal in accordance with the operation information and information of the end user. The computer server then acquires push control information for the primary target information, the push control information including push parameter information, related secondary target information and combined push frequency control information. Next, the computer server acquires push records of the primary and related secondary target information, respectively, according to the push parameter information.
    Type: Application
    Filed: August 5, 2015
    Publication date: November 26, 2015
    Inventors: Yu HUANG, Xing LI, Shenxing YUAN, Pingfeng CHENG