Abstract: A method of delivering advertising items to a client at a portable device is provided. A client ID is sent to a host server. A downloaded advertising item is produced relative to a product or service from the host server. The downloaded advertising item is parsed and stored. In response to the parsing and storing, displaying the advertising item is displayed to the client at the mobile device.

Abstract: A method of delivering advertising items to a client at a portable device is provided. A client ID is sent to a host server. A downloaded advertising item is produced relative to a product or service from the host server. The downloaded advertising item is parsed and stored. In response to the parsing and storing, displaying the advertising item is displayed to the client at the mobile device.

Abstract: A method for loading a layout with advertising item data is provided. Layout header data is parsed. A layout item object is then built. Global layout variables are replaced with values. Local layout variables are replaced with data from content objects. Displayed data is then created.

Abstract: A method for loading a layout with advertising item data is provided. Layout header data is parsed. A layout item object is then built. Global layout variables are replaced with values. Local layout variables are replaced with data from content objects. Displayed data is then created.

Abstract: A method for loading a layout with advertising item data is provided. Layout header data is parsed. A layout item object is then built. Global layout variables are replaced with values. Local layout variables are replaced with data from content objects. Displayed data is then created.

Abstract: A method for loading a layout with advertising item data is provided. Layout header data is parsed. A layout item object is then built. Global layout variables are replaced with values. Local layout variables are replaced with data from content objects. Displayed data is then created.

Abstract: A method of delivering advertising items to a client at a portable device is provided. A client ID is sent to a host server. A downloaded advertising item is produced relative to a product or service from the host server. The downloaded advertising item is parsed and stored. In response to the parsing and storing, displaying the advertising item is displayed to the client at the mobile device.

Abstract: System and method of creating, managing, validating, associating and redeeming electronic coupons are disclosed. An electronic coupon system is capable of creating, delivering and distributing coupons to at least one user. The system is also capable of identifying, verifying and associating the coupon with the user, and further allowing the coupon to be redeemed by the user at a third-party vendor.

Abstract: A method of delivering coupons to a user/client at a portable device. The method includes determining memory space available on the device for storing coupons, each coupon being associated with a merchant. A set of coupons that each fit the available memory space is determined and ranked in order based on a scoring of the associated merchant. A subset of the set of coupons are delivered to the portable device; the subset fitting the available memory space based on the coupon ranking order, which in turn is based on the associated merchant's scoring. The scoring is preferably based on filter criteria which may include demographic, location of device, and other information, and combinations thereof. Coupon ranking is alternatively based on data sources external to the portable device like merchant or retailer databases.

Abstract: A method is provided for delivering advertising items to a client's mobile device. Server software at a host system receives advertising items of an advertising campaign for distribution to clients with mobile devices. A placement order of advertising items is made for the display at a client's mobile device.

Abstract: A method for loading a layout with advertising item data is provided. Layout header data is parsed. A layout item object is then built. Global layout variables are replaced with values. Local layout variables are replaced with data from content objects. Displayed data is then created.

Abstract: A method of delivering advertising items to a client at a portable device is provided. A client ID is sent to a host server. A downloaded advertising item is produced relative to a product or service from the host server. The downloaded advertising item is parsed and stored. In response to the parsing and storing, displaying the advertising item is displayed to the client at the mobile device.