Patents by Inventor Pyeush Gurha

Pyeush Gurha has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Patent number: 10291947
    Abstract: The MEDIA CONTENT SYNCHRONIZED ADVERTISING PLATFORM APPARATUSES AND SYSTEMS (“AD-SYNCH”) transforms TV program schedule listing information and user channel selection via AD-SYNCH components, into channel-synchronized product placement advertisement.
    Type: Grant
    Filed: July 26, 2017
    Date of Patent: May 14, 2019
    Assignee: Symphony Advanced Media
    Inventors: Manish Bhatia, Michael Scott Saxon, Nigel Stephen Pratt, Pyeush Gurha
  • Patent number: 10142687
    Abstract: The Audience Content Exposure Monitoring Apparatuses, Methods and Systems (“ACEM”) transforms pulsing request (e.g., 1107), viewing status, purchase request, channel selection, survey request, sentiment request, atmospherics, social media posts, response events, data request and access token, app/device input monitoring, check-in, URL access, etc. inputs via ACEM components into atmospherics sampling record (e.g., 1106), ad contents (e.g., 1115), RT data/records, ad tags, media program, full page content outputs. In some embodiments, the ACEM provides a mobile metering system that configures the data collection of audience environment atmospherics to evaluate audience media exposure.
    Type: Grant
    Filed: June 10, 2015
    Date of Patent: November 27, 2018
    Assignee: Symphony Advanced Media, Inc.
    Inventor: Pyeush Gurha
  • Patent number: 10034034
    Abstract: The MOBILE REMOTE MEDIA CONTROL PLATFORM METHODS (“MR-Control”) transforms TV program schedule listing information and user channel selection via MR-Control components, into TV audience viewing data and ad effects data. A method is disclosed, comprising: obtaining TV program schedule listing data; providing the obtained TV program schedule listing data to a user mobile device; receiving an indication of user channel selection; determining a media program associated with the received indication of user channel selection; determining an ad associated with the determined media program; providing a survey question related to the determined ad to the user mobile device; and receiving a user response to the survey question.
    Type: Grant
    Filed: December 30, 2011
    Date of Patent: July 24, 2018
    Assignee: Symphony Advanced Media
    Inventors: Manish Bhatia, Michael Scott Saxon, Nigel Stephen Pratt, Pyeush Gurha
  • Publication number: 20180139482
    Abstract: The MEDIA CONTENT SYNCHRONIZED ADVERTISING PLATFORM APPARATUSES AND SYSTEMS (“AD-SYNCH”) transforms TV program schedule listing information and user channel selection via AD-SYNCH components, into channel-synchronized product placement advertisement.
    Type: Application
    Filed: July 26, 2017
    Publication date: May 17, 2018
    Inventors: Manish Bhatia, Michael Scott Saxon, Nigel Stephen Pratt, Pyeush Gurha
  • Publication number: 20170332121
    Abstract: The MEDIA CONTENT BASED ADVERTISING SURVEY PLATFORM APPARATUSES AND SYSTEMS (“AD-SURVEY”) transforms user advertisement exposure data via AD-SURVEY components, into ad effects data including user responses to survey questions.
    Type: Application
    Filed: July 28, 2016
    Publication date: November 16, 2017
    Inventors: Manish Bhatia, Michael Scott Saxon, Nigel Stephen Pratt, Pyeush Gurha
  • Patent number: 9807442
    Abstract: The MEDIA CONTENT BASED ADVERTISING SURVEY PLATFORM APPARATUSES AND SYSTEMS (“AD-SURVEY”) transforms user advertisement exposure data via AD-SURVEY components, into ad effects data including user responses to survey questions.
    Type: Grant
    Filed: July 28, 2016
    Date of Patent: October 31, 2017
    Assignee: Symphony Advanced Media, Inc.
    Inventors: Manish Bhatia, Michael Scott Saxon, Nigel Stephen Pratt, Pyeush Gurha
  • Patent number: 9723346
    Abstract: The MEDIA CONTENT SYNCHRONIZED ADVERTISING PLATFORM APPARATUSES AND SYSTEMS (“AD-SYNCH”) transforms TV program schedule listing information and user channel selection via AD-SYNCH components, into channel-synchronized product placement advertisement.
    Type: Grant
    Filed: December 2, 2015
    Date of Patent: August 1, 2017
    Assignee: Symphony Advanced Media
    Inventors: Manish Bhatia, Michael Scott Saxon, Nigel Stephen Pratt, Pyeush Gurha
  • Publication number: 20170150219
    Abstract: The SOCIAL CONTENT MONITORING PLATFORM METHODS (“Social-Watch”) transforms social media contents via Social-Watch components, into ad effects data. A method is disclosed, comprising: identifying a request to access user social media content; obtaining user authorization credentials to access user social media content; sending an access request with the obtained user authorization credentials to a social media platform; receiving social media content data from the social media platform; determining a type of the received media content data; tagging the received media content data based on the type according to a progressive taxonomy mechanism; receive a social media analytics request for an item; querying the tagged media content data based on key terms related to the item; and determining impression heuristics for the item based on query results.
    Type: Application
    Filed: January 10, 2017
    Publication date: May 25, 2017
    Inventors: Manish Bhatia, Michael Scott Saxon, Nigel Stephen Pratt, Pyeush Gurha
  • Patent number: 9571874
    Abstract: The SOCIAL CONTENT MONITORING PLATFORM METHODS (“Social-Watch”) transforms social media contents via Social-Watch components, into ad effects data. A method is disclosed, comprising: identifying a request to access user social media content; obtaining user authorization credentials to access user social media content; sending an access request with the obtained user authorization credentials to a social media platform; receiving social media content data from the social media platform; determining a type of the received media content data; tagging the received media content data based on the type according to a progressive taxonomy mechanism; receive a social media analytics request for an item; querying the tagged media content data based on key terms related to the item; and determining impression heuristics for the item based on query results.
    Type: Grant
    Filed: December 11, 2013
    Date of Patent: February 14, 2017
    Assignee: Symphony Advanced Media
    Inventors: Manish Bhatia, Michael Scott Saxon, Nigel Stephen Pratt, Pyeush Gurha
  • Publication number: 20160337709
    Abstract: The MEDIA CONTENT BASED ADVERTISING SURVEY PLATFORM APPARATUSES AND SYSTEMS (“AD-SURVEY”) transforms user advertisement exposure data via AD-SURVEY components, into ad effects data including user responses to survey questions.
    Type: Application
    Filed: July 28, 2016
    Publication date: November 17, 2016
    Inventors: Manish Bhatia, Michael Scott Saxon, Nigel Stephen Pratt, Pyeush Gurha
  • Patent number: 9432713
    Abstract: The MEDIA CONTENT SYNCHRONIZED ADVERTISING PLATFORM APPARATUSES AND SYSTEMS (“AD-SURVEY”) transforms user advertisement exposure data via AD-SURVEY components, into ad effects data including user responses to survey questions.
    Type: Grant
    Filed: February 12, 2015
    Date of Patent: August 30, 2016
    Assignee: Symphony Advanced Media
    Inventors: Manish Bhatia, Michael Scott Saxon, Nigel Stephen Pratt, Pyeush Gurha
  • Publication number: 20160088333
    Abstract: The MEDIA CONTENT SYNCHRONIZED ADVERTISING PLATFORM APPARATUSES AND SYSTEMS (“AD-SYNCH”) transforms TV program schedule listing information and user channel selection via AD-SYNCH components, into channel-synchronized product placement advertisement.
    Type: Application
    Filed: December 2, 2015
    Publication date: March 24, 2016
    Inventors: Manish Bhatia, Michael Scott Saxon, Nigel Stephen Pratt, Pyeush Gurha
  • Patent number: 9264764
    Abstract: The MEDIA CONTENT BASED ADVERTISING SURVEY PLATFORM METHODS (“AD-SURVEY”) transforms user advertisement exposure data via AD-SURVEY components, into ad effects data including user responses to survey questions. A method is disclosed, comprising: obtaining TV program schedule listing data including a plurality of ad tags at a server; providing the obtained TV program schedule listing data to a user mobile device, receiving a user media program selection message from the user mobile device; retrieving an ad tag associated with the user selected media program from the TV program schedule listing data; extracting key terms from the ad tags based by parsing ad contents; querying a survey question list based on the extracted key terms; generating and sending a survey question from the query to the user mobile device; and obtaining a user reaction to the survey question.
    Type: Grant
    Filed: December 30, 2011
    Date of Patent: February 16, 2016
    Inventors: Manish Bhatia, Michael Scott Saxon, Nigel Stephen Pratt, Pyeush Gurha
  • Patent number: 9237377
    Abstract: The MEDIA CONTENT SYNCHRONIZED ADVERTISING PLATFORM APPARATUSES AND SYSTEMS (“AD-SYNCH”) transforms TV program schedule listing information and user channel selection via AD-SYNCH components, into channel-synchronized product placement advertisement. A system is disclosed, comprising: a memory; a processor disposed in communication with said memory, and configured to issue a plurality of processing instructions stored in the memory, wherein the processor issues instructions for: receiving a user media program selection message from the user mobile device; retrieving an ad tag associated with the user selected media program from TV program schedule listing data; identifying an advertised item embedded in the media program based on the retrieved ad tag; determining an available ad template associated with the retrieved ad tag; generating an ad for the embedded advertised item based on the available ad template; and providing the generated ad to the user mobile device based on a timestamp of the ad tag.
    Type: Grant
    Filed: December 30, 2011
    Date of Patent: January 12, 2016
    Assignee: Symphony Advanced Media
    Inventors: Manish Bhatia, Michael Scott Saxon, Nigel Stephen Pratt, Pyeush Gurha
  • Publication number: 20160007083
    Abstract: The Audience Content Exposure Monitoring Apparatuses, Methods and Systems (“ACEM”) transforms pulsing request (e.g., 1107), viewing status, purchase request, channel selection, survey request, sentiment request, atmospherics, social media posts, response events, data request and access token, app/device input monitoring, check-in, URL access, etc. inputs via ACEM components into atmospherics sampling record (e.g., 1106), ad contents (e.g., 1115), RT data/records, ad tags, media program, full page content outputs. In some embodiments, the ACEM provides a mobile metering system that configures the data collection of audience environment atmospherics to evaluate audience media exposure.
    Type: Application
    Filed: June 10, 2015
    Publication date: January 7, 2016
    Inventor: Pyeush Gurha
  • Publication number: 20150358667
    Abstract: The MOBILE REMOTE MEDIA CONTROL PLATFORM APPARATUSES AND SYSTEMS (“MR-Control”) transforms TV program schedule listing information and user channel selection via MR-Control components, into TV audience viewing data and ad effects data. A system is disclosed, comprising: a memory; a processor disposed in communication with said memory, and configured to issue a plurality of processing instructions stored in the memory, wherein the processor issues instructions for: obtaining TV program schedule listing data; providing the obtained TV program schedule listing data to a user mobile device; receiving an indication of user channel selection; determining an ad associated with the determined media program; providing a survey question related to the determined ad to the user mobile device; and receiving a user response to the survey question.
    Type: Application
    Filed: February 9, 2015
    Publication date: December 10, 2015
    Inventors: Manish Bhatia, Michael Scott Saxon, Nigel Stephen Pratt, Pyeush Gurha
  • Publication number: 20150334469
    Abstract: The MEDIA CONTENT SYNCHRONIZED ADVERTISING PLATFORM APPARATUSES AND SYSTEMS (“AD-SURVEY”) transforms user advertisement exposure data via AD-SURVEY components, into ad effects data including user responses to survey questions.
    Type: Application
    Filed: February 12, 2015
    Publication date: November 19, 2015
    Inventors: Manish Bhatia, Michael Scott Saxon, Nigel Stephen Pratt, Pyeush Gurha
  • Patent number: 8978086
    Abstract: The MEDIA CONTENT BASED ADVERTISING SURVEY PLATFORM APPARATUSES AND SYSTEMS (“AD-SURVEY”) transforms user advertisement exposure data via AD-SURVEY components, into ad effects data including user responses to survey questions. A system is disclosed, comprising: a memory; a processor disposed in communication with said memory, and configured to issue a plurality of processing instructions executable by a processor for obtaining TV program schedule listing data including a plurality of ad tags at a server; providing the obtained TV program schedule listing data to a user mobile device, receiving a user media program selection message from the user mobile device; retrieving an ad tag associated with the user selected media program from the TV program schedule listing data; querying a survey question list based on key terms extracted from ad contents; generating and sending a survey question to the user mobile device; and obtaining a user reaction to the survey question.
    Type: Grant
    Filed: December 30, 2011
    Date of Patent: March 10, 2015
    Assignee: Symphony Advanced Media
    Inventors: Manish Bhatia, Michael Scott Saxon, Nigel Stephen Pratt, Pyeush Gurha
  • Patent number: 8955001
    Abstract: The MOBILE REMOTE MEDIA CONTROL PLATFORM APPARATUSES AND SYSTEMS (“MR-Control”) transforms TV program schedule listing information and user channel selection via MR-Control components, into TV audience viewing data and ad effects data. A system is disclosed, comprising: a memory; a processor disposed in communication with said memory, and configured to issue a plurality of processing instructions stored in the memory, wherein the processor issues instructions for: obtaining TV program schedule listing data; providing the obtained TV program schedule listing data to a user mobile device; receiving an indication of user channel selection; determining a media program associated with the received indication of user channel selection; determining an ad associated with the determined media program; providing a survey question related to the determined ad to the user mobile device; and receiving a user response to the survey question.
    Type: Grant
    Filed: December 30, 2011
    Date of Patent: February 10, 2015
    Assignee: Symphony Advanced Media
    Inventors: Manish Bhatia, Michael Scott Saxon, Nigel Stephen Pratt, Pyeush Gurha
  • Publication number: 20140173643
    Abstract: The MOBILE CONTENT TRACKING PLATFORM METHODS (“Mobile-Track”) transforms TV program schedule listing information and user channel selection via Mobile-Track components, into TV audience viewing data and ad effects data. A method is disclosed, comprising: obtaining TV program schedule listing data; providing the obtained TV program schedule listing data to a user mobile device; receiving an indication of user channel selection; determining a media program associated with the received indication of user channel selection; determining an ad associated with the determined media program; providing a survey question related to the determined ad to the user mobile device; and receiving a user response to the survey question.
    Type: Application
    Filed: January 6, 2014
    Publication date: June 19, 2014
    Applicant: Symphony Advanced Media
    Inventors: Manish Bhatia, Michael Scott Saxon, Nigel Stephen Pratt, Pyeush Gurha