Abstract: The present invention relates to a method of laundering fabric using a laundry washing liquor containing a relatively low Through-The-Wash (TTW) dosage of a diphenyl ether anti-microbial agent. Such relatively low TTW ranges from about 0.25 to about 1 ppm, but it surprisingly and unexpectedly exhibits antimicrobial effect that is comparable with higher TTW dosage. The present invention also relates to anti-microbial laundry detergent compositions designed for delivering, or laundry washing liquors that contain, such a low TTW dosage of the diphenyl ether anti-microbial agent.

Abstract: A water-soluble pouch, comprising a water-soluble film and a liquid detergent composition contained within the water-soluble film, wherein the liquid detergent composition comprises: by weight of the composition, from 0.001% to 3% of a nonionic anti-microbial agent and from 1% to 12% of water. The water-soluble pouch provides a good anti-microbial benefit, without compromising its stability.

Abstract: An anti-microbial cleaning composition, comprising: by weight of the composition, from 0.001% to 3% of a nonionic anti-microbial agent, and from 0.1% to 3% of a soil dispersant. The anti-microbial cleaning composition provides desired performance in both cleaning and anti-microbial aspects.

Abstract: An anti-microbial laundry detergent composition, comprising: by weight of the composition, from 0.001% to 3% of an anti-microbial agent that is a diphenyl ether, from 3% to 50% of an anionic surfactant system comprising an alkyl ethoxy sulfate (AES) and a linear alkylbenzene sulfonate (LAS), and from 0.1% to 10% of an alkoxylated nonionic surfactant. The laundry detergent composition provides an improved anti-microbial benefit towards treated fabrics.

Abstract: A liquid anti-microbial laundry detergent composition, comprising: by weight of the composition, from 0.001% to 3% of a nonionic anti-microbial agent, and from 0.1% to 2.5% of an organic solvent that is a C1-C6 alcohol. The liquid anti-microbial laundry detergent composition demonstrates a good stability portfolio, as well as comparable cleaning performance.