Abstract: The present invention relates to a method for controlling the plasticization of a water soluble film comprising preparing a detergent composition comprising anionic surfactant and solvent system comprising at least one primary solvent having Hansen solubility (?) of less than 30 and encapsulating said composition in a water soluble film to form a pouch unitized dose product.

Abstract: The present invention relates to a method for controlling the plasticization of a water soluble film comprising preparing a detergent composition comprising anionic surfactant and solvent system comprising at least one primary solvent having Hansen solubility (?) of less than 30 and encapsulating said composition in a water soluble film to form a pouch unitized dose product.

Abstract: The present invention relates to a liquid detergent composition comprising from 0.01 to 40% by weight water, benefit agent-containing microcapsules and an ionic species having at least 2 anionic sites, wherein the ionic strength delivered by the ionic species having at least 2 anionic sites is greater than 0.045 mol/kg.

Abstract: The present application relates to a liquid detergent composition comprising less than 20% by weight water, 10% to 89.9% of one or more components comprising alkyl or alkenyl chains having more than 6 carbons, 10% to 60% by weight of water-miscible organic solvent having a molecular weight greater than 70 and perfume microcapsules, wherein the perfume contained within the microcapsules comprises i) 1% to 30% of the perfume raw materials have ClogP less than 3 and boiling point less than 250° C. and ii) more than 70% of the perfume raw materials are selected from the group consisting of those having ClogP greater than 3 or ClogP less than 3, with a boiling point of greater than 250° C.