Abstract: A method and device for generating the list of effects and associated activation time points of media presentation and a list of synchronization time stamps or time points and values calculated from the signal, synchronizing an effect to a media playback including calculating a value from the signal, associating the calculated value with a time stamp of the media, and associating an effect signal for an effect to be generated at a time point on a time base synchronized to said time stamps. The method or system may include calculating a value from a segment or multiple segment of a signal, searching a database for such calculated value, returning a time stamp in a media presentation that is associated with such value, and returning a control signal for a physical effect that is associated with such time point of such presentation.