Abstract: Self-contained apparatus for storing, distributing, and playing of digital content. The present invention is of a media for commercial distribution of music and video, which is also capable of playing the digital content stored therein, thus eliminating the need for a separate player. This enables copyright owners to distribute digital copies of their original work in a safe and cost-effective way. Media according to the present invention contains a single legal copy of the content in compressed digital format for lifetime replay, but output is analog only and does not enable a digital copy of the content. There is added convenience for the consumer, who needs only the media instead of both the media and a player. The apparatus can be connected directly to headphones or to an amplifying device or PC. Video versions of the present invention can be connected directly to a television set.