Patents by Inventor Ran Baror

Ran Baror has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Digital out of home advertising frequency maps
    Patent number: 11948170
    Abstract: Systems, methods, and computer-readable media are disclosed for estimating impressions for a digital out of home (DOOH) advertising spaces (e.g., digital billboards and screens). A DOOH advertising system may determine the location of relevant DOOH advertising spaces and the location of certain consumers with known attributes and a known location. Based on this information the DOOH advertising system may estimate a number of impressions for a given DOOH advertising space and a given consumer segment associated with attributes of consumers within a certain distance from the DOOH advertising space. Using this information, the DOOH advertising spaces having the highest estimated impressions for a given consumer segment may be identified.
    Type: Grant
    Filed: December 7, 2020
    Date of Patent: April 2, 2024
    Assignee: Amazon Technologies, Inc.
    Inventors: Sarp Arda Coskun, Ran Baror, Charles Joseph Rojo, Robin Michelle Sweers, Kaushik Shankar, Timothy Jacob Lawson, Wei Zhan, Jason Mach, Ankit Rajiv Kuwadekar, Adam Jacob Gilbert, Michael Lee Loritsch