Abstract: A baby bottle holding system including a baby bottle support for removably receiving a baby bottle in a position in proximity to a child for drinking. An upper member is located above the baby bottle support allowing a child to drink from the supported baby bottle. The upper member has adjustment components under the control of a child care provider. The adjustment components function to position the upper member in a predetermined position as a function of the size and position of the child. An intermediate adjustment assembly between the baby bottle support and the upper member are under the control of the child and the child care provider to vary the position of the baby bottle with respect to the upper member.