Abstract: A method and system for enhanced beacons detection and switching is disclosed. A reference graph is obtained by plotting variations of signal strength with respect to distance from the beacon for each type of the electronic device. Regions are demarcated around the beacons for a chosen range of signal strengths using the reference graphs for particular devices. A negative bias added to all the beacon regions till a device crosses the region threshold to filter off any rogue signals detected by the device. Once a device enters a beacon region a positive bias is added to that particular beacon region while maintaining the negative bias for the rest of the beacon regions. To maintain stickiness the minimum of a set of greatest signal values is taken. The signal reception rate is also tweaked to achieve optimal balance between detected signal accuracy and battery life of the broadcasting beacon.

Abstract: The present invention provides a method and system for customizing web content for a mobile computing device associated with a user over a network. The method and system include receiving a request for web content from the mobile computing device associated with the user and parsing acquired web content into separate one or more component parts based on the received request. The acquired web content is collected from a publisher of one or more publishers. Further, the method and system include storing the separated one or more component parts individually for the publisher of the one or more publishers, determining display capability of a browsing entity residing on the mobile computing device and enabling customization of the separated one or more component parts of the web content based on the determined display capability. Accordingly, the user views the customized web content.