Abstract: On-line redemption of loyalty points over time for requested items. A request for an item is received from a customer along with an identification of a layaway program for redeeming a least a portion of the customer's loyalty points with respect to a purchase request for the item. Based upon the identified program, the customer's loyalty points are processed for redemption. The redemption programs can include making installment payments of loyalty points for purchase of the item, reserving a particular price for the item using the loyalty points, providing partial payment for the item using the loyalty points, automatically redeeming or transferring points over a particular amount, or pooling of points among multiple customers.