Abstract: A system includes at least one processor, a message system running on the at least one processor to create an actionable widget card, the message system includes a database to store parameters for the actionable widget card and pre-defined rules concerning card definitions; and at least one card product system to receive a trigger and to generate the actionable widget card according to said trigger, where the message system enables communication via the actionable widget card between a backend non-interactive external system and at least one user of the backend non-interactive external system.

Abstract: A system includes an application generating website building system (AGWBS) for converting a website to an application (app) which operates on a mobile device. The AGWBS includes at least one database storing at least one layout option for the app and BI (business information) for the website, where the BI includes at least use of settings and features by a designer of the website and of apps of the AGWBS from previous editing sessions and an app-editor to determine an editing mode for a designer of the app according to at least the use of settings and features and to provide at least one layout option from the at least one database for the app according to the editing mode and to receive modification to a designer selected layout.

Abstract: A system and method for a website building system (WBS) hosting multiple websites, and a message system to generate at least one actionable widget card (AWC), where the AWC has elements comprising at least content, fields and attributes and implements at least e-commerce related operations for a product, the message system includes a card creator to create at least one AWC according to a trigger from a website associated with the product, stored pre-defined rules concerning card definitions or pre-defined widget card parameters and a card transformer to transform at least one of: content, fields and attributes of the at least one AWC according to transformation rules to create at least one new AWC, where a transformation is according to at least one of: a user request, related elements and product similarity.

Abstract: An application generating website building system (AGWBS) converts a website to an application which operates on a mobile device. The system includes a website building system (WBS) to enable a user to build a website, and to host the website, a database to store website data that includes at least a structure of the website, an application generator repository to store at least several per-vertical base apps, where each per-vertical base app is a template app for one type of business, and an application generator to determine the website type of business, to generate an initial extended application content file (XACF) at least from an associated per-vertical base app for the type of business, to analyze the structure of the website to generate a graph of elements of the website and to use the graph to modify the associated per-vertical base app into an XACF defining the mobile application.

Abstract: A system and method for a website building system (WBS) hosting multiple websites, and a message system to generate at least one actionable widget card (AWC), where the AWC has elements comprising at least content, fields and attributes and implements at least e-commerce related operations for a product, the message system includes a card creator to create at least one AWC according to a trigger from a website associated with the product, stored pre-defined rules concerning card definitions or pre-defined widget card parameters and a card transformer to transform at least one of: content, fields and attributes of the at least one AWC according to transformation rules to create at least one new AWC, where a transformation is according to at least one of: a user request, related elements and product similarity.

Abstract: A messaging system for a website building system hosting a website. The system also includes at least one database storing website parameters, pre-defined rules concerning card definitions, pre-defined widget card parameters and a product classification taxonomy and at least one card product system to receive a trigger from the website, associated with an action related to a product. The system generates an actionable widget card associated with the product based on the action, the website parameters, the pre-defined rules, the pre-defined widget card parameters and the product classification taxonomy where the widget card implements e-commerce related operations for the product between a publisher of the website with an end user of the website.

Abstract: An application generating website building system (AGWBS) converts a website to an application which operates on a mobile device. The system includes a website building system (WBS) to enable a user to build a website, and to host the website, a database to store website data that includes at least a structure of the website, an application generator repository to store at least several per-vertical base apps, where each per-vertical base app is a template app for one type of business, and an application generator to determine the website type of business, to generate an initial extended application content file (XACF) at least from an associated per-vertical base app for the type of business, to analyze the structure of the website to generate a graph of elements of the website and to use the graph to modify the associated per-vertical base app into an XACF defining the mobile application.

Abstract: An application generating website building system (AGWBS) converts a website to an application which operates on a mobile device. The system includes a website building system (WBS) to enable a user to build a website, and to host the website, a database to store website data that includes at least a structure of the website, an application generator repository to store at least several per-vertical base apps, where each per-vertical base app is a template app for one type of business, and an application generator to determine the website type of business, to generate an initial extended application content file (XACF) at least from an associated per-vertical base app for the type of business, to analyze the structure of the website to generate a graph of elements of the website and to use the graph to modify the associated per-vertical base app into an XACF defining the mobile application.

Abstract: A messaging system and method includes a website building system hosting a website belonging to a publisher, the website having users; at least one database storing the website parameters, pre-defined rules concerning card definitions, pre-defined widget card parameters and a product classification taxonomy; at least one card product system to receive a trigger from the website, associated with an action related to a product and to generate an actionable widget card associated with the product based on the action, the website parameters, the pre-defined rules, the pre-defined widget card parameters and the product classification taxonomy and where the widget card implements at least e-commerce related operations for the product between a publisher of the website with a user of the website.

Abstract: An application generating website building system (AGWBS) converts a website to an application which operates on a mobile device. The system includes a website building system (WBS) to enable a user to build a website, and to host the website, a database to store website data that includes at least a structure of the website, an application generator repository to store at least several per-vertical base apps, where each per-vertical base app is a template app for one type of business, and an application generator to determine the website type of business, to generate an initial extended application content file (XACF) at least from an associated per-vertical base app for the type of business, to analyze the structure of the website to generate a graph of elements of the website and to use the graph to modify the associated per-vertical base app into an XACF defining the mobile application.

Abstract: Embodiments relate to systems and methods for image or video personalization with selectable effects. Image data, which can include video sequences or digital still images, can be received in a graphical personalization tool to perform various image processing and related operations to insert personalized objects into the image data. In aspects, the personalized object(s) can be or include graphical inputs such as, for instance, textual information, graphical information, and/or other visual objects. The graphical personalization tool can automatically perform one or more processing stages in the image path, such as identifying key regions in a still image and/or key frames in a video sequence, in which personalized objects will be generated and inserted. Personalized objects can be extended to additional regions of a still image, can be animated across multiple still images, and/or can be extended to additional frames of a video sequence, all on an automated or user-assisted basis.

Abstract: As set forth herein, a computer-implemented method facilitates pre-analyzing an image and automatically suggesting to the user the most suitable regions within an image for text-based personalization. Image regions that are spatially smooth and regions with existing text (e.g. signage, banners, etc.) are primary candidates for personalization. This gives rise to two sets of corresponding algorithms: one for identifying smooth areas, and one for locating text regions. Smooth regions are found by dividing the image into blocks and applying an iterative combining strategy, and those regions satisfying certain spatial properties (e.g. size, position, shape of the boundary) are retained as promising candidates. In one embodiment, connected component analysis is performed on the image for locating text regions. Finally, based on the smooth and text regions found in the image, several alternative approaches are described herein to derive an overall metric for “suitability for personalization.

Abstract: Methods and systems herein receive a selection of at least one variable data printing (VDP) pattern from a first user to compose an initial sample design. The methods receive image, text, and graphics into the initial sample design from the first user and the user tags such image, text and graphics with VDP pattern elements. The processes of receiving the image, text, and graphics and tagging alter the initial sample design into the tagged sample design. Further, the methods and systems can automatically convert the tagged sample design into at least one different format file. The methods and systems can automatically provide the different format file to at least one second user. Additionally, the second user can include data components into the different format file to support the composition of a targeted marketing campaign sample.

Abstract: Embodiments relate to systems and methods for image or video personalization with selectable effects. Image data, which can include video sequences or digital still images, can be received in a graphical personalization tool to perform various image processing and related operations to insert personalized objects into the image data. In aspects, the personalized object(s) can be or include graphical inputs such as, for instance, textual information, graphical information, and/or other visual objects. The graphical personalization tool can automatically perform one or more processing stages in the image path, such as identifying key regions in a still image and/or key frames in a video sequence, in which personalized objects will be generated and inserted. Personalized objects can be extended to additional regions of a still image, can be animated across multiple still images, and/or can be extended to additional frames of a video sequence, all on an automated or user-assisted basis.

Abstract: Embodiments of the disclosure simplify the design process by drawing inferences based on data input by the user and making design suggestions to the user. In accordance with one aspect of the present disclosure, apparatus are provided that assist users in the design of a personalized marketing campaign. A user interface is disclosed that allows the user to input data and receive information. A personalized marketing campaign knowledge database is disclosed that contains data encoding concepts extracted from complete personalized marketing campaigns and semantic definitions of those concepts. A semantic inference engine is also disclosed which draws inferences based on a comparison of the semantics of the data entered by the at least one user and the semantic definitions of the concepts encoded in the knowledge database, and communicates those inferences to the at least one user to assist the user in construction of the marketing campaign.

Abstract: In accordance with one aspect of the present disclosure, apparatus are provided that allow for the automatic categorization of the subsets of a user-supplied data set, for example recipient lists for a multivariable distribution campaign. A user interface is disclosed that facilitates the uploading of the user's recipient list. A categorizer is disclosed which categorizes subsets of the user-supplied data. A storage mechanism is disclosed which stores reference categories of data expected by the multi-variable campaign logic. A mapper is disclosed which maps the user supplied data categorized by the categorizer to the reference categories stored by the storage mechanism.

Abstract: As set forth herein, a computer-implemented method facilitates pre-analyzing an image and automatically suggesting to the user the most suitable regions within an image for text-based personalization. Image regions that are spatially smooth and regions with existing text (e.g. signage, banners, etc.) are primary candidates for personalization. This gives rise to two sets of corresponding algorithms: one for identifying smooth areas, and one for locating text regions. Smooth regions are found by dividing the image into blocks and applying an iterative combining strategy, and those regions satisfying certain spatial properties (e.g. size, position, shape of the boundary) are retained as promising candidates. In one embodiment, connected component analysis is performed on the image for locating text regions. Finally, based on the smooth and text regions found in the image, several alternative approaches are described herein to derive an overall metric for “suitability for personalization.

Abstract: A method and system for making marketing campaigns discoverable to non-recipients via, for example, the Internet. In one example, information from a VDP marketing campaign is used to generate metadata that is embedded in web pages that support the VDP campaign. A non-recipient Internet user may discover the VDP campaign through various paths, such as via search engine results returned to the user during a web search.

Abstract: A system and method for augmenting contact information is provided. The system can be configured to receive at least two contact information data sets. The system is further configured to analyze the two contact information data sets and produces a ‘union’ of information between the two data sets for augmenting one of the data sets with the other data set using unique or non-duplicative data fields.

Abstract: As set forth herein, computer-implemented methods and systems facilitate providing an approach for using defined patterns of variable-data campaigns to enable a marketing service provider to express a non-expert user's desired campaign intent, using natural language and campaign intent terms, as well as to accurately capture the non-expert user's intent by communicating using non-technical campaign terminology. Communication of semantically robust campaign intent to variable-data campaign graphic designers and developers is facilitated by the described systems and methods, as is automated creation of a variable-data logic (plan) file based on semantic campaign intent. The described systems and methods facilitate the creation of variable data publishing (VDP) marketing campaigns by the non-expert, as well as communication and collaboration with the rest of a VDP design team.