Patents by Inventor Richard Andrade

Richard Andrade has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Patent number: 10803480
    Abstract: A method for maximizing the number of users who receive an optimal number of ad impressions. The method may be implemented for a bidding agent or in connection with a system for augmenting ad placement data across bidding platforms that bid on ad opportunities in a real-time bidding ad exchange. The system is able to use tracking pixels in order to optimize bid placements. The system is intended to manage user ad placement so as to increase the number of placements received by individual users so that the campaign has an increased impact on eligible users and reduces the diluted exposures to users who receive less than optimal exposure.
    Type: Grant
    Filed: January 7, 2019
    Date of Patent: October 13, 2020
    Inventors: Richard Andrades, Saket Gadia
  • Publication number: 20200219142
    Abstract: A bid management system may review ad auction opportunity parameters including an identification of a source of the ad auction opportunity. The system may determine a correlation between the ad auction opportunity source and source targeting parameters for a campaign and using the determination to inform bid forming logic. The system may consider a correlation between ad opportunity source and media consumption in users where media consumption is known and use the correlation between source and consumption to inform bid forming logic. The ad opportunity source may be an identification of an app whose use generated the ad auction opportunity. The ad opportunity source may be an identification of web browsing activity that generated said auction opportunity.
    Type: Application
    Filed: January 7, 2019
    Publication date: July 9, 2020
    Applicant: Alphonso Inc.
    Inventors: Richard Andrades, Saket Gadia
  • Publication number: 20200219141
    Abstract: A system for augmenting ad placement data across bidding platforms that bid on ad opportunities in a real-time bidding ad exchange. The system can use tracking pixels in connection with a plurality of bidding platforms to optimize bid placements. A data augmenter in connection with a plurality of bidding platforms can facilitate coordination between bidding platforms such that the platforms optimize bidding strategy. The data augmenter may facilitate coordination in several ways. The data augmenter may aggregate data across all connected bidding platforms and distribute aggregated data to the bidding platforms. The data augmenter is also able to track the status of campaign benchmarks and other metrics based on received tracking pixel data and subsequently inform the bidding platforms or request or command that the bidding platforms change bidding behavior based on the status of the benchmark.
    Type: Application
    Filed: January 7, 2019
    Publication date: July 9, 2020
    Applicant: Alphonso Inc.
    Inventors: Richard Andrades, Saket Gadia
  • Publication number: 20200219129
    Abstract: A method for maximizing the number of users who receive an optimal number of ad impressions. The method may be implemented for a bidding agent or in connection with a system for augmenting ad placement data across bidding platforms that bid on ad opportunities in a real-time bidding ad exchange. The system is able to use tracking pixels in order to optimize bid placements. The system is intended to manage user ad placement so as to increase the number of placements received by individual users so that the campaign has an increased impact on eligible users and reduces the diluted exposures to users who receive less than optimal exposure.
    Type: Application
    Filed: January 7, 2019
    Publication date: July 9, 2020
    Applicant: Alphonso Inc.
    Inventors: Richard Andrades, Saket Gadia
  • Publication number: 20200219145
    Abstract: A system and method for adjusting bid forming in a real-time bidding advertisement auction system. The method may be implemented for a bidding agent or in connection with a campaign database specifying campaign objectives by segment and campaign duration.
    Type: Application
    Filed: January 7, 2019
    Publication date: July 9, 2020
    Applicant: Alphonso Inc.
    Inventors: Lampros Kalampoukas, Raghu Srinivas Kodige, Joe Zachariah, Richard Andrades, Saket Gadia
  • Patent number: 8407130
    Abstract: Various embodiments of the present invention relate to methods and systems for providing principal protection exposure to equity markets.
    Type: Grant
    Filed: July 19, 2011
    Date of Patent: March 26, 2013
    Assignee: Goldman, Sachs & Co.
    Inventors: Yi Tso, John Vitha, Timothy Bridges, Michael Millette, Radcliffe J Smith, Richard Andrade
  • Patent number: 8005750
    Abstract: Various embodiments of the present invention relate to methods and systems for providing principal protection exposure to equity markets.
    Type: Grant
    Filed: March 22, 2010
    Date of Patent: August 23, 2011
    Assignee: Goldman Sachs & Co.
    Inventors: Yi Tso, John Vitha, Timothy Bridges, Michael Millette, Radcliffe J. Smith, Richard Andrade
  • Patent number: 7716111
    Abstract: Various embodiments of the present invention relate to methods and systems for providing principal protection exposure to equity markets.
    Type: Grant
    Filed: July 8, 2003
    Date of Patent: May 11, 2010
    Assignee: Goldman Sachs & Co.
    Inventors: Yi Tso, John Vitha, Timothy Bridges, Michael Millette, Radcliffe J. Smith, Richard Andrade
  • Patent number: 6715223
    Abstract: A promotional viewer includes a generally rectangular housing which can be engaged to an enclosure containing a recorded entertainment piece, or may be formed as an integral part thereof. The front surface of the viewer is provided with viewing apertures aligned over a portion of a continuous film loop mounted on turning rollers within the housing and illuminated by ambient light collected by a mirror in a lateral opening in the housing. To shield the other ambient illumination paths each of the viewing apertures may be provided with erectable shields.
    Type: Grant
    Filed: April 30, 2002
    Date of Patent: April 6, 2004
    Inventor: Richard Andrade
  • Publication number: 20030200682
    Abstract: A promotional viewer includes a generally rectangular housing which can be engaged to an enclosure containing a recorded entertainment piece, or may be formed as an integral part thereof. The front surface of the viewer is provided with viewing apertures aligned over a portion of a continuous film loop mounted on turning rollers within the housing and illuminated by ambient light collected by a mirror in a lateral opening in the housing. To shield the other ambient illumination paths each of the viewing apertures may be provided with erectable shields.
    Type: Application
    Filed: April 30, 2002
    Publication date: October 30, 2003
    Inventor: Richard Andrade