Abstract: A telescoping retractable assistive device for grabbing or picking-up golf balls is disclosed. The device comprises an elongate shaft having multiple sections. The length of the elongate shaft may be adjusted for compact storage or to extend the reach of the user. The elongated shaft is attached to a cup with a diameter sized to allow engagement with the top outside surface of a golf ball. The cup may be made of a resilient material which expands or contracts slightly upon engagement with the golf ball. In the preferred embodiment, the cup is translucent or clear to further improve direction and engagement with the ball. With this device, a golf ball lying on the golf course can be picked-up by the user standing on the golf course or sitting in a golf cart.