Abstract: A display assembly comprises a vertically disposed elongated planar strip of synthetic resin having a multiplicity of incisions spaced therealong which have spaced vertically extending legs and a transverse head portion extending between the upper ends thereof. The incisions provide upwardly extending tabs hinged to the body of the strip at their base between the lower ends of the legs. At least some of the tabs are deflected about their base outwardly of the plane of the body of the strip to form upwardly extending hooks, and articles of merchandise are supported on these hooks. The tabs have horizontally extending ears on their upper ends to securely seat in hanger apertures of blister cards and the like whereby one ear on one side of the tab is greater in length than an opposite ear on the other side of the tab. The strip has an aperture adjacent its upper end to receive a hanger prong to suspend the assembly.