Abstract: The present disclosure introduces a Social Network Content Driven Electronic Program Guide (EPG). In one embodiment, the computer program language when executed by a processor performs operations that allow a user to specify whether media content information presented by an EPG is presented within a context of multiple contexts of one or more social network(s) and corresponding social circle(s) associated with the user. Responsive to the user indicating that the EPG present media content within a particular one context of the multiple contexts, the EPG edits any context intersecting media content information with associated information from the social network to personalize the media content information. The edited content is then highlighted and presented by the EPG. All other media content information is presented without highlights. Other embodiments are also described.