Abstract: A system and method for collecting advertisement and editorial information from an advertiser and/or an editorial source for use by a publisher to create an advertisement and/or editorial article and for providing related marketing information to the advertiser. For advertisers who wish to submit their own completed advertisement, a digital advertisement specification, which specifies the publisher's requirements for advertisements, is displayed to the advertiser. For advertisers who wish the publisher to create an advertisement for them, an advertisement creation worksheet is displayed, which prompts the advertiser to enter advertisement information. In addition, a set of editorial questions is displayed to the editorial source, which prompts the editorial source to enter editorial information. A digital communication, including advertisement information and editorial information, is received from the advertiser and the editorial source.