Abstract: An absorbent article is provided that includes an electroactive display. The electroactive display may include an electrochromic composition positioned between two electrodes. The electroactive display is configured to create and exhibit an image that contains active features such as moving graphics or color-changing objects. For instance, the electroactive display may display an animated cartoon character or a moving vehicle. The electroactive display may also create symbols or words. When combined with sensors, a power source, and the proper circuitry, the electroactive display may be used, for instance, as a wetness indicator or to indicate the presence of a particular substance. In other embodiments, the electroactive display may be used solely for aesthetic purposes.