Patents by Inventor ROBERT B. BUSHMAN

ROBERT B. BUSHMAN has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Dynamic e-mail
    Patent number: 8438059
    Abstract: A system may present dynamic content to an e-mail recipient in the form of an image implementing frame-sequence animation. Each frame may present an offer to the recipient. Upon selection of an offer, the system may determine which offer the recipient selected by determining which frame was displayed when the recipient responded. The e-mail may include an image URI specifying a frame-sequence animation image. The image URI may include an identifier, which may allow the system to determine when the recipient opened the e-mail message, and a link URI, which may also include the identifier. When the recipient indicates a response to an offer, the system may associate the link URI with the image URI and may determine to which offer the recipient was responding.
    Type: Grant
    Filed: January 28, 2010
    Date of Patent: May 7, 2013
    Assignee: Mypoints.com Inc.
    Inventors: James John Bohannon, Robert B. Bushman
  • DYNAMIC E-MAIL
    Publication number: 20110184793
    Abstract: A system may present dynamic content to an e-mail recipient in the form of an image implementing frame-sequence animation. Each frame may present an offer to the recipient. Upon selection of an offer, the system may determine which offer the recipient selected by determining which frame was displayed when the recipient responded. The e-mail may include an image URI specifying a frame-sequence animation image. The image URI may include an identifier, which may allow the system to determine when the recipient opened the e-mail message, and a link URI, which may also include the identifier. When the recipient indicates a response to an offer, the system may associate the link URI with the image URI and may determine to which offer the recipient was responding.
    Type: Application
    Filed: January 28, 2010
    Publication date: July 28, 2011
    Applicant: MYPOINTS.COM INC.
    Inventors: JAMES J. BOHANNON, ROBERT B. BUSHMAN