Abstract: Printed paper novelty items including one or more "pop-ups" and methods for making such items designed for mass production. Promotional items of this type are formed by folding a sheet material blank so that portions constituting pop-up panels are superimposed on portions constituting basepieces. Subsequent folding operation is carried out to sandwich the pop-up panels between the basepieces and to effect adhesive attachment by earlier applied adhesive patterns, and thereafter at least one of the basepieces may be cut to eliminate an original connection between it and a pop-up panel. In the final construction, the basepieces are hinged to each other along a straight line, and each of the pop-up panels is pivotally attached to one of the basepieces along a line at an angle between about 15.degree. and about 70.degree. to the hinge line. The method may be carried out as a part of an overall web press operation or may be carried out through the use of folding machines or through a combination of both.

Abstract: Individualized sequenced sheets are carried along a conveyer to a predetermined location where an adhesive pattern is applied prior to reaching a card-affixing station where a corresponding individualized sequenced card is attached. A reciprocating carriage removes the lowermost card from a stack of cards in a magazine and feeds the card into the nip between a driven squeeze roller and the conveyer whereby the card is affixed via the adhesive pattern.

Abstract: An illustrative or promotional item having front and rear relatively pivotable covers joined together along a vertical line and a die-cut panel which includes a plurality of subpanels having upper and lower extensions. The lateral edge of each extension nearest the vertical line carries a hinged tab, and the opposite lateral edge of each extension is connected to the remainder of the die-cut panel along vertical hinge line segments. A section of the remainder of the die-cut panel is adhesively attached to the interior surface of the front cover adjacent the vertical line, and an opening is preferably provided in the front cover through which the subpanels can be seen. When the item is opened by swinging the front and rear covers relative to each other, the subpanels pivot to become oriented edgewise to the rear cover. Preferably, the proportions are such that, upon opening completely, the front and rear covers lie in the same plane and the subpanels have rotated 180.degree.

Abstract: An envelope contains a separate enclosure that is formed from the same sheet material. Sheet material having a first portion and a narrower second portion is folded so portions are superimposed one upon the other. At some time, adhesive is applied to the wider regions of the first portion. By severing the sheet material along the edge common to the first and second portions while maintaining their superimposed relationship, they are separated and then subsequently folded so the first portion envelops the second portion, and the envelope is produced as a result of the adhesive. The severing is carried out while the superimposed portions are suitably restrained, e.g., within a buckle plate folder or within a knife-folding unit or between a pair of moving belts.