Abstract: A scrolling sign that includes a plurality of webs each having indicia which are displayed through a window on the sign face. The plurality of webs are disposed in vertical and horizontal alignment with one another. Each of the webs are disposed between a forward and a reverse web roll. A plurality of forward and reverse web rolls are rotatably mounted to a modular unit such that the individual web rolls are aligned. A drive shaft passes through each of the web rolls and is engageable with only one of the web rolls at a time. The engagement of the drive shaft with the web rolls, as well as rotation of the individual web rolls is manual. The drive shaft includes a driving mechanism which prevents the drive shaft from being rotated in an improper direction.

Abstract: A side sign with a traversable web has a web roll mechanism mounted at each end of a frame member contained in signage apparatus. Each of the web roll mechanism contains a web roll rotatably mounted therein. A hand crank journaled in the web roll mechanism is connected to the web roll so that rotation of the hand crank will rotate the web roll and traverse the web across a window in the signage apparatus to display desired indicia.

Abstract: A cigarette carton display and dispensing apparatus comprising a cabinet having herein an elongated opening having a longitudinal axis and a length along said longitudinal axis, and a door having a length substantially less than the length of the elongated opening and an access opening in the door. The door is mounted on the cabinet so that the door only partially covers the elongated opening so that the door is reciprocally slidable along the longitudinal axis to selectively expose cigarette cartons for removal.

Abstract: The invention includes a display device having a support structure including an opening forming a display window and a spring roll visible through the window, the spring roll including display characters along its length and comprising material having the property of tending to form coils at its opposite ends. The display device also includes a spring roll carrier for supporting the spring roll closely adjacent the rearward surface of the window, this carrier including a planar member having a planar forward surface positioned closely adjacent but rearwardly of the window.