Abstract: Automated event creation for talent-venue pairings. In an embodiment, a plurality of talent profiles and venue profiles are created, each comprising information for a talent or venue, respectively. Information in one or more talent profiles is compared to information in one or more venue profiles to identify at least one match between a talent and a venue. A representation of an event is generated based on the at least one match, wherein the event comprises at least one action performed by the talent at the venue. One or more potential patrons of the event are identified and invited to the event.