Abstract: Systems and methods for providing an interactive multimedia experience are described. For example, a method for providing interactive content includes receiving content data, receiving an indication of a region within a frame of the content data, receiving a scripting event associated with the region, wherein the scripting event specifies an action to be taken responsive to a trigger, receiving a metadata tag or a reference to the metadata tag, the metadata tag associated with the region, and formatting at least a portion of the content data, the indication of the region, the scripting event, and the metadata tag or the reference to the metadata tag in accordance with a file format for transmission.

Abstract: Systems and methods for providing an interactive multimedia experience are described. For example, a method for providing interactive content includes receiving content data, receiving an indication of a region within a frame of the content data, receiving a scripting event associated with the region, wherein the scripting event specifies an action to be taken responsive to a trigger, receiving a metadata tag or a reference to the metadata tag, the metadata tag associated with the region, and formatting at least a portion of the content data, the indication of the region, the scripting event, and the metadata tag or the reference to the metadata tag in accordance with a file format for transmission.

Abstract: Systems and methods for providing an interactive multimedia experience are described. For example, a method for providing interactive content includes receiving content data, receiving an indication of a region within a frame of the content data, receiving a scripting event associated with the region, wherein the scripting event specifies an action to be taken responsive to a trigger, receiving a metadata tag or a reference to the metadata tag, the metadata tag associated with the region, and formatting at least a portion of the content data, the indication of the region, the scripting event, and the metadata tag or the reference to the metadata tag in accordance with a file format for transmission.

Abstract: A system is engineered to analyze, process, and manipulate streaming content in real time including analyzing, interacting with, and embedding streaming video images based on the content of the images or on collaborative interactions and information. Among many, many examples, one can create advertisements dynamically overlaid within live video based upon characteristics within the live video, as well as have the ability to interact with live video in a social network. Various other examples include, among others, advertising, security analysis, and live special effects. The system performs analytics of data as it is collected to determine features and patterns in the data and use the resulting analysis to alter the streaming content as it occurs.