Abstract: Systems, methods and articles of manufacture for creating out-of-game objectives for a computer game. Embodiments include determining user identification information identifying a user account within a computer game. Communications with a first physical device are established. In response to an in-game event within the computer game, embodiments configure the first physical device to detect a first out-of-game activity by configuring the first physical device with one or more conditions that are satisfied when data collected using one or more sensors of the first physical device exceeds a defined threshold value, and that, when satisfied, indicate the first out-of-game activity is completed. Upon receiving, from the first physical device, an indication that the out-of-game activity has been completed, embodiments affect one or more gameplay attributes of the computer game for the user account, based on the completed out-of-game activity.

Abstract: Systems, methods and articles of manufacture for creating out-of-game objectives for a computer game. Embodiments include determining user identification information identifying a user account within a computer game. Communications with a first physical device are established. In response to an in-game event within the computer game, embodiments configure the first physical device to detect a first out-of-game activity by configuring the first physical device with one or more conditions that are satisfied when data collected using one or more sensors of the first physical device exceeds a defined threshold value, and that, when satisfied, indicate the first out-of-game activity is completed. Upon receiving, from the first physical device, an indication that the out-of-game activity has been completed, embodiments affect one or more gameplay attributes of the computer game for the user account, based on the completed out-of-game activity.

Abstract: An ear-type livestock identification tag comprises a planar member having a body and a neck, the neck extending outwardly from the body and adapted for insertion through an animal ear, and a tab member adapted for locking onto the terminal end of the neck. The curvature and length of the neck is such that the body of a tag having the neck mounted, close to the head, in an animal ear lies below the ear and roughly parallel to the animal's cheek. Identifying indicia on the tag body is easily read since the body lies parallel to the cheek, and there is little accidental tag loss since the neck is anchored in a thick part of the ear.