Abstract: In a World Wide Web network with user access via a plurality of data processor controlled interactive receiving Web display stations for displaying received hypertext documents accessible from document sources on the Web, a system for compensating Web document providers comprising means enabling a user at a receiving display station to bookmark a received Web document. When a document is thus bookmarked, the user is prompted to select to compensate a provider of said bookmarked document by permitting said provider to track said user's document access activities on the Web. Responsive to the prompting, there is an implementation for tracking the user's activities on the Web when the user selects to permit such tracking. This immediate current history of every hyperlink that the user has traversed in his path is fresh and dynamic and may be analyzed to focus on the user's dynamic and immediate interests.