Abstract: A system and method for online marketing, comprises reading, by an electronic device, a machine-readable code corresponding to an object of interest or interpreting one or more characteristics of the object of interest itself in order to identify it; generating a request to a designated computer server for content related to the object of interest in response to processing a decoded address on the machine-readable code or the value of the one or more characteristics of the object of interest; and outputting a link to the content or outputting the content itself to a device in response to a receipt of the request.

Abstract: A system and method for online marketing, comprises reading, by an electronic device, a machine-readable code corresponding to an object of interest or interpreting one or more characteristics of the object of interest itself in order to identify it; generating a request to a designated computer server for content related to the object of interest in response to processing a decoded address on the machine-readable code or the value of the one or more characteristics of the object of interest; and outputting a link to the content or outputting the content itself to a device in response to a receipt of the request.

Abstract: A system and method for online marketing, comprises reading, by an electronic device, a machine-readable code corresponding to an object of interest or interpreting one or more characteristics of the object of interest itself in order to identify it; generating a request to a designated computer server for content related to the object of interest in response to processing a decoded address on the machine-readable code or the value of the one or more characteristics of the object of interest; and outputting a link to the content or outputting the content itself to a device in response to a receipt of the request.

Abstract: A system and method for online marketing, comprises reading, by an electronic device, a machine-readable code corresponding to an object of interest or interpreting one or more characteristics of the object of interest itself in order to identify it; generating a request to a designated computer server for content related to the object of interest in response to processing a decoded address on the machine-readable code or the value of the one or more characteristics of the object of interest; and outputting a link to the content or outputting the content itself to a device in response to a receipt of the request.

Abstract: A system and method for online marketing, comprises reading, by an electronic device, a machine-readable code corresponding to an object of interest or interpreting one or more characteristics of the object of interest itself in order to identify it; generating a request to a designated computer server for content related to the object of interest in response to processing a decoded address on the machine-readable code or the value of the one or more characteristics of the object of interest; and outputting a link to the content or outputting the content itself to a device in response to a receipt of the request.

Abstract: A comparison shopping method comprising reading with a portable device a product code comprising a product identifier that identifies a product of interest located at a local store; transmitting the product identifier to a comparison shopping server computer; the comparison shopping server computer obtaining price information from a plurality of shopping server computers; the comparison shopping server computer determining the identity of the local store; the comparison shopping server requesting a local store server associated with the local store to provide a real-time offer for purchase of the product from the local store; the local store server computer calculating the real-time offer; the local store server computer sending the real-time offer to the comparison shopping server computer; and the comparison shopping server computer sending the price information from the plurality of shopping server computers and the real-time offer to the portable device.

Abstract: We provide techniques for uniquely linking security elements in identification documents. In one implementation we provide a digital watermark embedded on, and a smartcard chip embedded in, an identification document. The smart card chip includes a hash or a reduced-bit representation of the digital watermark, while the digital watermark includes a hash of information stored on the smartcard chip. In another implementation we cross-correlate encryption keys carried by various machine-readable features on an identification document. In still another implementation, we embed biometric information, which is stored in smartcard electronic circuitry, with a digital watermark. In one case the watermark is reversible, so that it can be removed to yield unmarked biometric information. In another case the watermark is fragile, to reveal whether the biometric information has been subjected to a transformation. In yet another implementation, we provide a jurisdictional indicator on an identification document.

Abstract: The present disclosure relates generally to identification documents and related methods and apparatus. One claim recites a method to determine whether to authenticate an identification document through digital watermarking or through an alternative process. The method includes: receiving data carried by the identification document corresponding to a detection trigger; if the received data indicates an expected presence of digital watermarks, attempting to authenticate the identification document by analyzing digital watermarking carried by the identification document; and if the received data indicates an expected absence of digital watermarks, attempting to authenticate the identification document through an alternative process. Other claims and combinations are provided too.

Abstract: Advertising with machine-readable (mobile) codes by printing a machine-readable code on a print publication, which is then scanned with a device, and the URL of an ad management computer and an ad identification number are decoded from the mobile code. This URL is used to send the ad identification number to the ad management computer, which accesses a database to determine if a link limit for that ad identification number has been exceeded. If not exceeded, then a destination URL of an advertisement web page associated with the ad identification number in the database is sent to the device so it can connect to that URL. If the link limit has been exceeded, then the destination URL from the database is not sent, but is used as an argument to generate search web page, and the ad content management computer transmits the generated search web page to the device.

Abstract: We provide techniques for uniquely linking security elements in identification documents. In one implementation we provide a digital watermark embedded on, and a smartcard chip embedded in, an identification document. The smart card chip includes a hash or a reduced-bit representation of the digital watermark, while the digital watermark includes a hash of information stored on the smartcard chip. In another implementation we cross-correlate encryption keys carried by various machine-readable features on an identification document. In still another implementation, we embed biometric information, which is stored in smartcard electronic circuitry, with a digital watermark. In one case the watermark is reversible, so that it can be removed to yield unmarked biometric information. In another case the watermark is fragile, to reveal whether the biometric information has been subjected to a transformation. In yet another implementation, we provide a jurisdictional indicator on an identification document.

Abstract: The present invention provides methods and systems for authenticating identification documents. We also teach an identification document including two or more digital watermarks. The watermarks correspond with each other or with indicia carried by the identification document. The correspondence can be verified to determine authenticity. We also provide digital watermark detection methods and systems to identify the different watermarks through embedded orientation components. We then focus watermark message-decoding efforts on areas identified as likely including watermark orientation components. In one implementation we provide a watermark detection trigger to identify so-called legacy documents. The trigger may indicate the presence or expected absence of a digital watermark. In other implementations we provide a versatile document authenticator to toggle between watermarking and non-watermarking authentication processes depending on a detection trigger.

Abstract: A method for providing remote access to on-line resources comprising the steps of encoding address and access information and optional source identification information into a format suitable for embedding onto a document, the format comprising one or two-dimensional bar codes or printed matter, embedding the encoded information onto a document, scanning the document with a scanner enhanced remote control unit comprising a scanning system adapted to obtain an image of the embedded information and a transmission system adapted to transmit the scanned information, transmitting the scanned information, receiving the transmitted information, optionally processing the received information, optionally collecting the user demographic and source identification information, retrieving the on-line resource, and displaying the on-line resource to a user.

Abstract: The present invention operates by inputting into the client computer a linkage code (a machine readable code such as a bar code symbol or a human-readable alphanumeric text string) that includes a server identification code and an item identification code. The client computer then extracts the server identification code, and obtains from local cache or from the routing server a URL template associated with the server identification code. The URL template includes the name of an information server and at least one parameter field to be completed by the client computer. The URL template is completed by the client computer by filling in at least the item identification code, and the completed URL template is then sent to the information server named therein as a primary content URL request.

Abstract: A method of accessing electronic resources via machine readable data embedded on a document which comprises compressing input data with a transmitter adapted to save a first bandwidth using a compression method adapted to minimize utilization of bandwidth by the compressed input data while retaining substantially all information content of the input data and appending a compression flag to the compressed input data indicative of the compression method enabling a receiver to decompress the compressed input data. The compression step further comprises utilizing a compression dictionary adapted to map the elements and strings of the input data to minimized representations having redundancies deleted. The compression dictionary may be appended to the compressed input data (as cleartext or cyphertext) under circumstances where a bandwidth occupied by the appended compression dictionary is less than the bandwidth saved by the step of compressing the input data.

Abstract: A method of and system for providing a primary content file to a client device from a wireless device by using a stored code list service. In this case, the wireless device is used only to collect and transmit linkage codes to a list server (the linkage codes can be later accessed by any client device on the internet), and not to actually retrieve and display content associated with the linkage code.

Abstract: A network-based system and method permit a publisher to generate and encode content to be readily accessed by codes or indicia, such as bar codes, and which may be associated with advertising related to the content via the codes. The system supports composer, reader, discovery, and static web page interfaces for permitting users to act as publishers, readers, or browsers, using the codes for efficient and rapid access of content.

Abstract: A method for providing remote access to on-line resources comprising the steps of encoding address and access information and optional source identification information into a format suitable for embedding onto a document, the format comprising one or two-dimensional bar codes or printed matter, embedding the encoded information onto a document, scanning the document with a scanner enhanced remote control unit comprising a scanning system adapted to obtain an image of the embedded information and a transmission system adapted to transmit the scanned information, transmitting the scanned information, receiving the transmitted information, optionally processing the received information, optionally collecting the user demographic and source identification information, retrieving the on-line resource, and displaying the on-line resource to a user.

Abstract: The present invention is a system and method for providing automated access to electronic information stored in a database in either a local or remote location. The system utilizes a machine-readable code printed on a document, referred to herein as an intelligent document since it stores information used to automatically access the information. The machine-readable symbol comprises encoded source data, wherein the source data comprises application launch information as well as file location information. The source data is encoded and printed, and then distributed by the vendor by any logical means to the end user. The end user then scans the code via appropriate code scanning (e.g. bar code scanning) equipment, decodes the raw decoded data, and the file location information is then used to access the appropriate file. In a preferred embodiment, a Web browser program is launched, and the URL of the vendor's Web site is accessed through the Internet.

Abstract: The present invention is a secure system and method for providing automated access to electronic information stored in a database in either a local or remote location. The system utilizes a machine-readable code printed on a document, referred to herein as an intelligent document since it stores information used to automatically access the information. The machine-readable symbol is encoded with source data (including a file location pointer) that is first obfuscated by generating a checksum of the source data, encrypting the source data by using the checksum as an encryption key, and assembling the checksum with the encrypted source data prior to encoding. The machine-readable symbol is then printed and distributed by the vendor by any logical means to the end user. The end user then scans the code via appropriate code scanning (e.g.

Abstract: A postage meter having the capability to print a zip code in bar code form. The postage meter includes an input for input of a postage value and input of a destination zip code, a display, a printer for printing an indicia on a mail piece, the indicia including a representation of a postage value and a representation of a destination zip code in bar code form. The postage meter also includes accounting means for accounting for expended postage and a controller responsive to the input. The controller controls the meter to receive a postage value and display a prompt requesting input of the destination zip code, convert the zip code to bar code form and add the bar code to the indicia. When a destination zip code is input the postage meter resets the postage value in accordance with a bar code discount.