Abstract: An apparatus for holding a plurality of cards having a first surface providing visual indicia thereon and permitting selective removal of same is provided wherein said apparatus comprises: (i) binding means common along the first edge of said plurality of cards which permits selectable detachment of individual ones of said plurality of cards; (ii) a flexible cover including an inside surface and an outside surface and also having a first edge coupled to the binding means, said inside surface extendable around said plurality of cards, and a second opposite edge flexibly extendable beyond said binding means; and (iii) detachable adhering means on said inside surface of said cover near said second edge selectively usable in either of a carrying position whereby said adhering means adjoins the inside surface of said cover with the outside surface of said cover in a generally secure manner which substantially envelopes said plurality of cards and a second display position whereby said adhering means is coupled to