Abstract: This invention relates to providing a system for improved web page generation and display. More particularly this invention relates to providing a system for dynamically creating web pages on demand, which are can be indexed by Internet-based search engine indexing programs, from contents stored in one or more databases. Further, index rankings created from the dynamically created pages are optimized using random, but contextually appropriate text replacement, within the web page URL link references and web-page content, and source code ordering.