Patents by Inventor Ronit Aviv
Ronit Aviv has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).
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Patent number: 10497007Abstract: A method and system for conducting an on-line survey involves communicating with a computer over a computer network and obtaining such information as whether a solicitation for the survey has previously been displayed on the computer, how long ago it was displayed, and whether a user at the computer ever attempted to take the survey. Based on this information, a decision is made as to whether to transmit a solicitation for the survey to the computer. The invention helps ensure that users are not subjected to the annoyance of repeatedly and frequently being asked to take a particular on-line survey.Type: GrantFiled: July 6, 2001Date of Patent: December 3, 2019Assignee: Kantar LLCInventors: Nick Nyhan, Ronit Aviv
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Method and system for on-line survey recruitment ensuring availability of control group participants
Patent number: 9652779Abstract: A system and method are described for presenting on-line survey invitations to users over a network. The system enables selectively presenting survey invitations to users in accordance with a survey recruitment definition associated with a tag embedded within an on-line advertisement downloaded and executed on a user computer. If a determination is made by a survey recruitment server that a requestor is to be a potential control (unexposed) survey participant, then instructions are issued to the requesting user computer to obstruct presentation of the on-line advertisement which caused the issuance of the request for a survey invitation from the user computer.Type: GrantFiled: December 6, 2010Date of Patent: May 16, 2017Assignee: Dynamic Logic, Inc.Inventors: Ronit Aviv, Peter Hinman Dietrich -
Patent number: 9639847Abstract: A system and a method for measuring and monitoring effectiveness of on-line advertising are provided. The system and method provide a code attached to, for example, an advertising banner of a company that may advertise goods and/or services of the company. The code provides a signal to a server when the banner is viewed on a computer of a user. Cookie data is transferred by the server to the computer of the user providing information related to viewing of the advertising banner. Surveys are further presented to users to obtain information related to the effectiveness of the advertising for both exposed users and control users.Type: GrantFiled: July 20, 2012Date of Patent: May 2, 2017Assignee: DYNAMICLOGIC, INC.Inventors: Nicholas W. Nyhan, Ronit Aviv
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Patent number: 9135627Abstract: A system and method are disclosed for presenting on-line survey invitations to users over a network. The system selectively presents survey invitations to users in accordance with a survey recruitment definition associated with a tag embedded within a Web page (node) downloaded and executed on a user computer. A particular survey is selected from a set of presently active surveys applied by a survey logic server to received requests based upon a category (node ID) provided by a user computer in accordance with the execution of logic contained in the survey recruitment definition.Type: GrantFiled: July 11, 2007Date of Patent: September 15, 2015Assignee: Dynamic Logic, Inc.Inventors: Ronit Aviv, Gennady Feldman
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Publication number: 20140304065Abstract: A system and method are described for tracking on-line advertisement exposure information for particular user devices. Alternative approaches are proposed as alternatives to using cookies on user devices to maintain a summary of previous on-line advertisement exposure. A survey participant server maintains a database including elements containing the summary of previous on-line advertisement exposure, each element being associated with a unique identifier value assigned to a particular user device. Such information is subsequently used to administer on-line surveys presented to users via the user devices.Type: ApplicationFiled: April 3, 2014Publication date: October 9, 2014Applicant: DynamicLogic, LLCInventors: Ronit Aviv, Peter Dietrich, Shimon Schwartz
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Publication number: 20130046614Abstract: A system and a method for measuring and monitoring effectiveness of on-line advertising are provided. The system and method provide a code attached to, for example, an advertising banner of a company that may advertise goods and/or services of the company. The code provides a signal to a server when the banner is viewed on a computer of a user. Cookie data is transferred by the server to the computer of the user providing information related to viewing of the advertising banner. Surveys are further presented to users to obtain information related to the effectiveness of the advertising for both exposed users and control users.Type: ApplicationFiled: July 20, 2012Publication date: February 21, 2013Applicant: DynamicLogic, Inc.Inventors: Nicholas W. Nyhan, Ronit Aviv
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Patent number: 8229788Abstract: A system and a method for measuring and monitoring effectiveness of on-line advertising are provided. The system and method provide a code attached to, for example, an advertising banner of a company that may advertise goods and/or services of the company. The code provides a signal to a server when the banner is viewed on a computer of a user. Cookie data is transferred by the server to the computer of the user providing information related to viewing of the advertising banner. Surveys are further presented to users to obtain information related to the effectiveness of the advertising for both exposed users and control users.Type: GrantFiled: August 10, 2009Date of Patent: July 24, 2012Assignee: Dynamic LogicInventors: Nicholas W. Nyhan, Ronit Aviv
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Method And System For On-Line Survey Recruitment Ensuring Availability Of Control Group Participants
Publication number: 20120143675Abstract: A system and method are described for presenting on-line survey invitations to users over a network. The system enables selectively presenting survey invitations to users in accordance with a survey recruitment definition associated with a tag embedded within an on-line advertisement downloaded and executed on a user computer. If a determination is made by a survey recruitment server that a requestor is to be a potential control (unexposed) survey participant, then instructions are issued to the requesting user computer to obstruct presentation of the on-line advertisement which caused the issuance of the request for a survey invitation from the user computer.Type: ApplicationFiled: December 6, 2010Publication date: June 7, 2012Applicant: Dynamic LogicInventors: Ronit Aviv, Peter Hinman Dietrich -
Publication number: 20090307083Abstract: A system and a method for measuring and monitoring effectiveness of on-line advertising are provided. The system and method provide a code attached to, for example, an advertising banner of a company that may advertise goods and/or services of the company. The code provides a signal to a server when the banner is viewed on a computer of a user. Cookie data is transferred by the server to the computer of the user providing information related to viewing of the advertising banner. Surveys are further presented to users to obtain information related to the effectiveness of the advertising for both exposed users and control users.Type: ApplicationFiled: August 10, 2009Publication date: December 10, 2009Applicant: DynamicLogic, Inc.Inventors: Nicholas W. Nyhan, Ronit Aviv
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Patent number: 7574374Abstract: A system and a method for measuring and monitoring effectiveness of on-line advertising are provided. The system and method provide a code attached to, for example, an advertising banner of a company that may advertise goods and/or services of the company. The code provides a signal to a server when the banner is viewed on a computer of a user. Cookie data is transferred by the server to the computer of the user providing information related to viewing of the advertising banner. Surveys are further presented to users to obtain information related to the effectiveness of the advertising for both exposed users and control users.Type: GrantFiled: March 16, 2007Date of Patent: August 11, 2009Assignee: DynamicLogic, Inc.Inventors: Nicholas W. Nyhan, Ronit Aviv
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Patent number: 7487435Abstract: A method and system for conducting an on-line survey involves communicating with a computer over a computer network and obtaining information indicative of an instruction to replace a set of links within a first web page with a link relating to taking an on-line survey. After replacing the set of links, when one of the replaced links is selected, a second page relating to the on-line survey is displayed. The second page includes a link to a page associated with a link replaced by the selected link, thereby enabling a user to easily continue to an intended page instead of taking the on-line survey.Type: GrantFiled: December 3, 2004Date of Patent: February 3, 2009Assignee: Dynamic Logic, Inc.Inventor: Ronit Aviv
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Publication number: 20090018893Abstract: A system and method are disclosed for presenting on-line survey invitations to users over a network. The system selectively presents survey invitations to users in accordance with a survey recruitment definition associated with a tag embedded within a Web page (node) downloaded and executed on a user computer. A particular survey is selected from a set of presently active surveys applied by a survey logic server to received requests based upon a category (node ID) provided by a user computer in accordance with the execution of logic contained in the survey recruitment definition.Type: ApplicationFiled: July 11, 2007Publication date: January 15, 2009Applicant: Dynamic Logic, Inc.Inventors: Ronit Aviv, Gennady Feldman
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Publication number: 20070156532Abstract: A system and a method for measuring and monitoring effectiveness of on-line advertising are provided. The system and method provide a code attached to, for example, an advertising banner of a company that may advertise goods and/or services of the company. The code provides a signal to a server when the banner is viewed on a computer of a user. Cookie data is transferred by the server to the computer of the user providing information related to viewing of the advertising banner. Surveys are further presented to users to obtain information related to the effectiveness of the advertising for both exposed users and control users.Type: ApplicationFiled: March 16, 2007Publication date: July 5, 2007Applicant: DynamicLogic, Inc.Inventors: Nicholas Nyhan, Ronit Aviv
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Patent number: 7194425Abstract: A system and a method for measuring and monitoring effectiveness of on-line advertising are provided. The system and method provide a code attached to, for example, an advertising banner of a company that may advertise goods and/or services of the company. The code provides a signal to a server when the banner is viewed on a computer of a user. Cookie data is transferred by the server to the computer of the user providing information related to viewing of the advertising banner. Surveys are further presented to users to obtain information related to the effectiveness of the advertising for both exposed users and control users.Type: GrantFiled: February 7, 2006Date of Patent: March 20, 2007Assignee: DynamicLogic, Inc.Inventors: Nicholas W. Nyhan, Ronit Aviv
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Publication number: 20060129457Abstract: A system and a method for measuring and monitoring effectiveness of on-line advertising are provided. The system and method provide a code attached to, for example, an advertising banner of a company that may advertise goods and/or services of the company. The code provides a signal to a server when the banner is viewed on a computer of a user. Cookie data is transferred by the server to the computer of the user providing information related to viewing of the advertising banner. Surveys are further presented to users to obtain information related to the effectiveness of the advertising for both exposed users and control users.Type: ApplicationFiled: February 7, 2006Publication date: June 15, 2006Applicant: DynamicLogic, Inc.Inventors: Nicholas Nyhan, Ronit Aviv
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Patent number: 7010497Abstract: A system and a method for measuring and monitoring effectiveness of on-line advertising are provided. The system and method provide a code attached to, for example, an advertising banner of a company that may advertise goods and/or services of the company. The code provides a signal to a server when the banner is viewed on a computer of a user. Cookie data is transferred by the server to the computer of the user providing information related to viewing of the advertising banner. Surveys are further presented to users to obtain information related to the effectiveness of the advertising for both exposed users and control users.Type: GrantFiled: July 8, 1999Date of Patent: March 7, 2006Assignee: DynamicLogic, Inc.Inventors: Nicholas W. Nyhan, Ronit Aviv
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Publication number: 20050132267Abstract: A method and system for conducting an on-line survey involves communicating with a computer over a computer network and obtaining information indicative of an instruction to replace a set of links within a first web page with a link relating to taking an on-line survey. After replacing the set of links, when one of the replaced links is selected, a second page relating to the on-line survey is displayed. The second page includes a link to a page associated with a link replaced by the selected link, thereby enabling a user to easily continue to an intended page instead of taking the on-line survey.Type: ApplicationFiled: December 3, 2004Publication date: June 16, 2005Applicant: Dynamic Logic, Inc.Inventor: Ronit Aviv
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Publication number: 20030009372Abstract: A method and system for conducting an on-line survey involves communicating with a computer over a computer network and obtaining such information as whether a solicitation for the survey has previously been displayed on the computer, how long ago it was displayed, and whether a user at the computer ever attempted to take the survey. Based on this information, a decision is made as to whether to transmit a solicitation for the survey to the computer. The invention helps ensure that users are not subjected to the annoyance of repeatedly and frequently being asked to take a particular on-line survey.Type: ApplicationFiled: July 6, 2001Publication date: January 9, 2003Inventors: Nick Nyhan, Ronit Aviv