Abstract: A method includes receiving a set of images of a child in a bed, the images acquired during a given period of time. A respective set of head postures of the child is classified from the set of images. Using the classified set of head postures, a head posture score of the baby is estimated. In response to the head posture score exceeding a predetermined threshold, a potentially abnormal child development issue is indicated and an action is taken upon the indication.

Abstract: A method of operating a computing system capable of allocating an advertisement budget of campaign between a plurality of advertisement entities, the method comprising: obtaining by the computer system, for each of the plurality of advertisement entities, a respective optimal target frontier function representing for each given advertising cost an optimal value of return and configured to follow the law of diminishing return; receiving by the computer system a budget constraint for the advertisement budget; generating, by the computer system, a global target frontier function by summing each of the received optimal target frontier functions; processing, by the computer system, the generated global target frontier function to determine for each of the plurality of advertisement entities an optimal, with respect of at least the received budget constrain, advertising cost value such that a sum of the optimal advertising cost values meets the budget constraint; and reporting the determined values.

Abstract: A method of operating a computing system capable of allocating an advertisement budget of campaign between a plurality of advertisement entities, the method comprising: obtaining by the computer system, for each of the plurality of advertisement entities, a respective optimal target frontier function representing for each given advertising cost an optimal value of return and configured to follow the law of diminishing return; receiving by the computer system a budget constraint for the advertisement budget; generating, by the computer system, a global target frontier function by summing each of the received optimal target frontier functions; processing, by the computer system, the generated global target frontier function to determine for each of the plurality of advertisement entities an optimal, with respect of at least the received budget constrain, advertising cost value such that a sum of the optimal advertising cost values meets the budget constraint; and reporting the determined values.

Abstract: A method for visually designating a placeholder in a web page calls for executing a client-side script by a web browser upon the web page being displayed in the web browser. The executing steps are to analyze a tag structure in a source code of the web page, to establish a Document Object Model (DOM) of the web page; create a Graphical User Interface (GUI) for visually designating the placeholder; detect a user selection, made using the GUI, of a location in a graphical view of the web page; update the DOM of the web page on the fly, to render the web page and display the placeholder in accordance with the user selection; compose instructions for injecting a content element in the location of the user selection; and transmit the instructions to a remote server.