Abstract: The invention relates to an adhesive composition comprising: —at least one hydrocarbon resin in an amount of at most 40% by weight with respect to the total weight of the composition; —at least one polyolefin derived from the polymerization of ethylene and/or propylene with metallocene catalysis having a density in the range from 0.8 to 0.9 g/cm3, and; —ethylene vinyl acetate (EVA) copolymer in an amount of at most 15% by weight with respect to the weight of the composition. Such adhesive composition allows preparing a ready-to-use adhesive product, applicable by rubbing and which does not require packaging during use.