Abstract: Creation, association, and/or placement of search forums for searches strings enable users to discuss aspects of both searches and elements associated with the searches, and further enable the users to view discussions from other users. The search forum may be generated from variations of the search string. In addition or alternatively, search strings may be associated with existing item forums, category forums, and tag forums. Search forums may be placed with, for example, search results or with items, categories, and/or tags, among other possibilities, to provide user access to the search forums.

Abstract: Information retrieval systems and methods are disclosed for presenting items of interest to a user of a computer-based data repository, where the items are presented in the form of lists generated by other users. Users of a data repository may generate lists of items from the repository that are accessible by other users. In various embodiments, users generating lists may add supplemental commentary about the items and other personalizing information. The information retrieval systems and methods store the user-generated lists for future presentation to other users. When a user of the data repository submits a search query, items returned in the query's results are interpreted to be items of interest to the user, and in response, one or more lists determined to be similar to the items of interest are presented to the user.

Abstract: Creation, association, and/or placement of search forums for searches strings enable users to discuss aspects of both searches and elements associated with the searches, and further enable the users to view discussions from other users. The search forum may be generated from variations of the search string. In addition or alternatively, search strings may be associated with existing item forums, category forums, and tag forums. Search forums may be placed with, for example, search results or with items, categories, and/or tags, among other possibilities, to provide user access to the search forums.

Abstract: An improved user interfaces and methods are provided for presenting item recommendations to a user when the user selects an item to add to a shopping cart. In response to the user's selection, a page generation process generates and returns a page that includes a plurality of recommendations sections, each of which displays item recommendations generated using a different respective recommendation or selection algorithm (e.g., recommendations based on shopping cart contents, recommendations based on purchase history, etc.). These recommendation algorithms may be selected based on collected information regarding the user. The page may also include a shopping cart section which displays contents of the shopping cart.

Abstract: Improved user interfaces and methods are provided for presenting item recommendations to a user when the user selects an item to add to an electronic shopping cart. In response to the user's selection, a page generation process generates and returns a page that includes a condensed shopping cart portion and a recommendations portion. The condensed shopping cart portion displays the contents of the shopping cart, but omits some of the item information and/or controls provided on a shopping cart page, thereby preserving more screen real estate for the display of item recommendations. The condensed shopping cart portion also includes a link to the shopping cart page.

Abstract: The present invention is directed to automating the sending of campaign messages in computing environments. Campaign scores are determined for messaging campaigns and eligible recipients are assigned to campaigns with a higher score. More specifically, eligible recipients are assigned to a particular messaging campaign if the campaign is the “best” campaign for each eligible recipient based on the campaign score. Additionally, a portion of the eligible recipients are reserved as a control group for each campaign. After campaign messages have been sent out to assigned recipients, the behavior of the recipients who received campaign messages and the behavior of the control group members are differentiated to update the campaign's score. Continually updating campaign scores makes it possible to continually update which campaign is best for a particular recipient.

Abstract: An improved user interface and method are provided for presenting recommendations to a user when the user adds an item to a shopping cart. In response to the shopping cart add event, a page generation process generates and returns a page that includes a recommendations portion and a condensed view of the shopping cart. The recommendations portion preferably includes multiple recommendation sections, each of which displays a different respective set of recommended items selected according to a different respective recommendation or selection algorithm (e.g., recommendations based on shopping cart contents, recommendations based on purchase history, etc.). The condensed shopping cart view preferably lacks controls for editing the shopping cart, and lacks certain types of product information, making more screen real estate available for the display of the recommendations content. A link to a full shopping cart page allows the user to edit the shopping cart and view expanded product descriptions.

Abstract: The present invention is directed to automating the sending of campaign messages in computing environments. Campaign scores are determined for messaging campaigns and eligible recipients are assigned to campaigns with a higher score. More specifically, eligible recipients are assigned to a particular messaging campaign if the campaign is the “best” campaign for each eligible recipient based on the campaign score. Additionally, a portion of the eligible recipients are reserved as a control group for each campaign. After campaign messages have been sent out to assigned recipients, the behavior of the recipients who received campaign messages and the behavior of the control group members are differentiated to update the campaign's score. Continually updating campaign scores makes it possible to continually update which campaign is best for a particular recipient.

Abstract: An improved user interface and method are provided for presenting recommendations to a user when the user adds an item to a shopping cart. In response to the shopping cart add event, a page generation process generates and returns a page that includes a recommendations portion and a condensed view of the shopping cart. The recommendations portion preferably includes multiple recommendation sections, each of which displays a different respective set of recommended items selected according to a different respective recommendation or selection algorithm (e.g., recommendations based on shopping cart contents, recommendations based on purchase history, etc.). The condensed shopping cart view preferably lacks controls for editing the shopping cart, and lacks certain types of product information, making more screen real estate available for the display of the recommendations content. A link to a full shopping cart page allows the user to edit the shopping cart and view expanded product descriptions.