Abstract: A customer research and marketing engagement system and a method for increasing earnings opportunities of consumers are disclosed. The system and method enable consumers to automatically earn money for sharing their personal data and for participating in business research. The system and method enable consumers to license (syndicate) access to information about themselves including real-time activities, in depth historical data on their physical and digital activities, interests, demographics, location-specific behavior, app interactions, transaction history and other actions via multiple channels using an online persona. The system and method allows the user to set rates for licensing access to their information and to closely manage their persona through a single portal that can be leveraged on an opt-in basis by marketers and researchers.