Abstract: The present invention relates to a vehicle booking system having a server configured to communicate with a plurality of vehicles, such that the server is configured to receive and store a plurality of vehicle booking requests in a vehicle booking requests database and the server is configured to identify and filter a plurality of undesirable vehicle booking requests from the plurality of vehicle booking requests to obtain a plurality of desirable vehicle booking requests and transmit the plurality of desirable vehicle booking requests to the plurality of vehicles. Further, the present invention provides a method of booking a vehicle.