Abstract: A system and a method are disclosed including a computer-implemented Automatic sales Lead Generation System (ALGS) configured to provide sales leads or information associated with customers or consumers (goods and services buyers) to merchants (lead buyers and goods and service providers), which offer goods and services to the customers. In various embodiments, an application server may receive multimedia data, including text, pictures, video clips, and voice data from a user to describe the user's service needs. Useful information may be extracted from the multimedia data automatically to generate sales leads of high relevance to a particular service category. The sales leads may be sent directly to service providers as hotlinks in an email or text message, or be posted on an leads exchange market for purchase by service providers. The sales leads may include user information, service information, timing information and other relevant information.