Abstract: This disclosure concerns the providing of media, and more particularly to the streaming of media. In accordance with an example embodiment: a portion of a day is determined; a first data message is sent to a computer server system. The first data message comprises instructions to the computer server system to return media content associated with the determined portion of the day. A second data message is received from the computer server system, the second data message comprising media content associated with the determined portion of the day. In response thereto is playback performed of the media content at the user interface of the electronic device in dependence of the determined portion of the day. While performing playback is a visual appearance parameter of the user interface adjusted according the determined portion of the day.

Abstract: This disclosure concerns the providing of media, and more particularly to the streaming of media. In accordance with an example embodiment: a portion of a day is determined; a first data message is sent to a computer server system. The first data message comprises instructions to the computer server system to return media content associated with the determined portion of the day. A second data message is received from the computer server system, the second data message comprising media content associated with the determined portion of the day. In response thereto is playback performed of the media content at the user interface of the electronic device in dependence of the determined portion of the day. While performing playback is a visual appearance parameter of the user interface adjusted according the determined portion of the day.

Abstract: This disclosure concerns the providing of media, and more particularly to the streaming of media. In accordance with an example embodiment: a portion of a day is determined; a first data message is sent to a computer server system. The first data message comprises instructions to the computer server system to return media content associated with the determined portion of the day. A second data message is received from the computer server system, the second data message comprising media content associated with the determined portion of the day. In response thereto is playback performed of the media content at the user interface of the electronic device in dependence of the determined portion of the day. While performing playback is a visual appearance parameter of the user interface adjusted according the determined portion of the day.

Abstract: This disclosure concerns the providing of media, and more particularly to the streaming of media. In accordance with an example embodiment: a portion of a day is determined; a first data message is sent to a computer server system. The first data message comprises instructions to the computer server system to return media content associated with the determined portion of the day. A second data message is received from the computer server system, the second data message comprising media content associated with the determined portion of the day. In response thereto is playback performed of the media content at the user interface of the electronic device in dependence of the determined portion of the day. While performing playback is a visual appearance parameter of the user interface adjusted according the determined portion of the day.

Abstract: Described herein are techniques for streaming digital media content, such as music, video, or television content. In accordance with an embodiment, the system includes support for watch-now functionality. A media play logic at a media device controls playback of media content and advertisements as received from a media server, and can be configured for regular media play, or extended media play. Periodically, for example when input is received from a user to skip to a next media option for playback, the user can be prompted to watch an advertisement, in return for extended media play. Upon receiving an election by the user to watch the advertisement in return for extended media play, the media application plays the advertisement, and configures the media play logic for an extended period of advertisement-free media play.

Abstract: This disclosure concerns the providing of media, and more particularly to the streaming of media. In accordance with an example embodiment: a portion of a day is determined; a first data message is sent to a computer server system. The first data message comprises instructions to the computer server system to return media content associated with the determined portion of the day. A second data message is received from the computer server system, the second data message comprising media content associated with the determined portion of the day. In response thereto is playback performed of the media content at the user interface of the electronic device in dependence of the determined portion of the day. While performing playback is a visual appearance parameter of the user interface adjusted according the determined portion of the day.

Abstract: This disclosure concerns the providing of media, and more particularly to the streaming of media. In accordance with an example embodiment, a portion of a day is determined; a first data message is sent to a computer server system. The first data message comprises instructions to the computer server system to return media content associated with the determined portion of the day. A second data message is received from the computer server system, the second data message comprising media content associated with the determined portion of the day. In response thereto is playback performed of the media content at the user interface of the electronic device in dependence of the determined portion of the day. While performing playback is a visual appearance parameter of the user interface adjusted according the determined portion of the day.

Abstract: In accordance with an embodiment, described herein are a system and method for providing a promoted track display for use with a media content or media streaming environment. A media device, operating as a client device, can receive and play media content provided by a media server. An advertisement server can be used to determine advertisements or promoted content to be delivered to the client in connection with the provided media content. One or more promoted tracks, for example songs, music, or other sponsor content, can be surfaced or otherwise displayed at a user interface of the media device via visuals or display queues that are playable upon user-click or other form of selection. Display queues that include promoted tracks can be used to increase promoted track inventory and provide an engaging advertisement format for use by media content partners, for example, music promoters.

Abstract: Described herein are techniques for streaming digital media content, such as music, video, or television content. In accordance with an embodiment, the system includes support for delivery of media content and advertisement or other sponsor-directed content across a connected media environment. Playback can selectively follow a user from one location to another location, or from one media device to another media device, either maintaining a same session or switching sessions depending on the user's location, media device used, and user activity. Playback of advertisement or other sponsor-directed content can be synchronized between different areas of the connected media environment, or between different media devices, for example between a secondary device such as an audio speaker in a particular room, which is being controlled by a primary device such as a smartphone in another room.

Abstract: Described herein are techniques for streaming digital media content, such as music, video, or television content. In accordance with an embodiment, the system includes support for watch-now functionality. A media play logic at a media device controls playback of media content and advertisements as received from a media server, and can be configured for regular media play, or extended media play. Periodically, for example when input is received from a user to skip to a next media option for playback, the user can be prompted to watch an advertisement, in return for extended media play. Upon receiving an election by the user to watch the advertisement in return for extended media play, the media application plays the advertisement, and configures the media play logic for an extended period of advertisement-free media play.