Patents by Inventor Sanjay Sadasivan

Sanjay Sadasivan has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • ESTIMATING PRODUCT PROMOTION SALES LIFT
    Publication number: 20140244368
    Abstract: Regular sales of a product during a period of time including at least one sales promotion for the product is estimated based on actual sales data for the product during the period of time. A correlation value for each pair of products is calculated. One or more products that are similar to a target product of are determined based on the correlation values of the similar products to the target product. Baseline sales of the target product during the period of time is calculated based on the estimated regular sales for each of the similar products. An incremental sales lift for the target product during the period of time is calculated based on actual sales data for the target product and the baseline sales of the target product during the period of time.
    Type: Application
    Filed: February 27, 2013
    Publication date: August 28, 2014
    Applicant: Target Brands, Inc.
    Inventors: Hong Singhania, Rahul Seth, Sanjay Sadasivan, Maher Lahmar, Richard Mather