Abstract: A voice interface platform includes a script processing engine that interprets user intent arising from a user request using a script, and using the script defines how applications respond to the user requests based on the user intent; and the script defines how the applications respond based on a platform on which the user request originates and can then switch to other mechanisms such as text messaging to deliver discount codes, coupons or web links to the user. The platform provides a mechanism that allows us to offer a service to a customer to create an application on a voice-platform such as Amazon's Alexa or Google Home that may collect information from a consumer, including a mobile phone number and then send an SMS (Simple Message Service) Text to that mobile phone number that contains marketing information from the customer that is relevant to the consumer and may even be tailored based on the information that was collected.

Abstract: The disclosure includes methods and systems implemented at least in part by a machine for defining and generating graphics for one or more interactive elements to be used in an interactive user interface. Methods can include inputting into a graphical user interface a first full screen graphic and defining a first data area that represents a first interactive element within the first full screen graphic. Methods can also include defining an input area that represents an input interactive element within the first full screen graphic and defining a first event to occur when a user selects the input interactive element. In some embodiments, the first event corresponds to an event for the first interactive element.