Patents by Inventor Saravana Ravindran
Saravana Ravindran has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).
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Publication number: 20230413010Abstract: A system coupled to a packet-based network is configured to generate geo-blocks for location-based information services. Each of the geo-blocks corresponds to a geographical region within a geographical area and has at least one border defined by a real-world object. The system is configured to obtain geo data related to real-world objects including transportation routes and natural boundaries in the geographical area, partition the geographical area into initial geo-blocks using the geo data, process a plurality of information requests with respect to at least some of the initial geo-blocks and with respect to initial geo-fences associated with a plurality of points of interests (POIs) to generate entries in one or more databases, and machine train a mobile device location prediction model based on the entries in the one or more databases.Type: ApplicationFiled: June 20, 2023Publication date: December 21, 2023Inventors: Can Liang, Huitao Luo, Pravesh Katyal, Saravana Ravindran, Hari Venkatesan, Yi Jia, Shashi Seth
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Patent number: 11683655Abstract: A system coupled to a packet-based network is configured to generate geo-blocks for location-based information services. Each of the geo-blocks corresponds to a geographical region within a geographical area and has at least one border defined by a real-world object. The system is configured to obtain geo data related to real-world objects including transportation routes and natural boundaries in the geographical area, partition the geographical area into initial geo-blocks using the geo data, process a plurality of information requests with respect to at least some of the initial geo-blocks and with respect to initial geo-fences associated with a plurality of points of interests (POIs) to generate entries in one or more databases, and enrich at least some of the initial geo-block with block-level meta data derived from the entries in the one or more databases to form enriched geo-blocks that are highly indicative of location dependent attributes such as intention and demographics.Type: GrantFiled: December 28, 2020Date of Patent: June 20, 2023Assignee: xAd, Inc.Inventors: Can Liang, Huitao Luo, Pravesh Katyal, Saravana Ravindran, Hari Venkatesan, Yi Jia, Shashi Seth
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Patent number: 11587119Abstract: The disclosed technology includes system and method for impressing publicly displayed information on mobile devices. The method comprises determining at least a first place and a second place for a mobile device based on locations associated with the mobile device. Each of the first place and the second place being a place where the mobile device is regularly located as indicated by densities of the locations mapped over a geographical region and the corresponding time stamps. The first place and second place are used to determine one or more travel routes routinely taken by a user of the mobile device, and to build an association database, where the mobile device is associated with one or more information documents, each of the one or more information documents including information publicly displayed along the one or more routes.Type: GrantFiled: March 16, 2021Date of Patent: February 21, 2023Assignee: xAd, Inc.Inventors: Feng Wan, Srihari Venkatesan, Saravana Ravindran, Shanshan Tuo, Prakash Muttineni, Deborah Zhang, Huitao Luo, Shashi Seth
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Publication number: 20210295386Abstract: The disclosed technology includes system and method for impressing publicly displayed information on mobile devices. The method comprises determining at least a first place and a second place for a mobile device based on locations associated with the mobile device. Each of the first place and the second place being a place where the mobile device is regularly located as indicated by densities of the locations mapped over a geographical region and the corresponding time stamps. The first place and second place are used to determine one or more travel routes routinely taken by a user of the mobile device, and to build an association database, where the mobile device is associated with one or more information documents, each of the one or more information documents including information publicly displayed along the one or more routes.Type: ApplicationFiled: March 16, 2021Publication date: September 23, 2021Inventors: Feng WAN, Srihari Venkatesan, Saravana Ravindran, Shanshan Tuo, Prakash Muttineni, Deborah Zhang, Huitao Luo, Shashi Seth
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Patent number: 11127040Abstract: Location data of a large number of mobile devices and map data are used to derive a large number of commute routes in a geographical area, which are used to build a relational database including associations between a plurality of road segments and a plurality of information documents. Each of the plurality of information documents corresponds to a billboard in the geographical area and includes information displayed by the billboard. A respective road segment in the relational database has one or more associations with one or more information documents, each of the one or more information documents being associated with the respective road segment by a corresponding probability value indicating a degree of likelihood of a traveler on the respective road segment being exposed to information displayed on a billboard corresponding to the each of the one or more information documents.Type: GrantFiled: January 2, 2018Date of Patent: September 21, 2021Assignee: xAd, Inc.Inventors: Feng Wan, Srihari Venkatesan, Saravana Ravindran, Shanshan Tuo, Prakash Muttineni, Deborah Zhang, Huitao Luo, Shashi Seth
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Publication number: 20210195366Abstract: A system coupled to a packet-based network is configured to generate geo-blocks for location-based information services. Each of the geo-blocks corresponds to a geographical region within a geographical area and has at least one border defined by a real-world object. The system is configured to obtain geo data related to real-world objects including transportation routes and natural boundaries in the geographical area, partition the geographical area into initial geo-blocks using the geo data, process a plurality of information requests with respect to at least some of the initial geo-blocks and with respect to initial geo-fences associated with a plurality of points of interests (POIs) to generate entries in one or more databases, and enrich at least some of the initial geo-block with block-level meta data derived from the entries in the one or more databases to form enriched geo-blocks that are highly indicative of location dependent attributes such as intention and demographics.Type: ApplicationFiled: December 28, 2020Publication date: June 24, 2021Inventors: Can Liang, Huitao Luo, Pravesh Katyal, Saravana Ravindran, Hari Venkatesan, Yi JIA, Shashi Seth
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Patent number: 10949883Abstract: The disclosed technology includes system and method for discovering key places for a mobile device based on historical location data associated with the mobile device. The key places are discovered by mapping the historical location data into predefined land areas in a geographical region, aggregating the historical location data into time interval sessions, selecting a first set of the predefined areas based on density of location data in each of the predefined land areas, and filtering the first set of the predefined areas to obtain the key places. The key places are used to estimate one or more travel routes routinely taken by a user of the mobile device, and to build an association database, where one or more billboards and/or points of interests near the travel routes are associated with the mobile device or its user. Information documents for delivering to the mobile device are selected based at least on data in the association database.Type: GrantFiled: January 2, 2018Date of Patent: March 16, 2021Assignee: XAD, INCInventors: Feng Wan, Srihari Venkatesan, Saravana Ravindran, Shanshan Tuo, Prakash Muttineni, Deborah Zhang, Huitao Luo, Shashi Seth
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Patent number: 10880682Abstract: A system coupled to a packet-based network is configured to generate geo-blocks for location-based information services. Each of the geo-blocks corresponds to a geographical region within a geographical area and has at least one border defined by a real-world object. The system is configured to obtain geo data related to real-world objects including transportation routes and natural boundaries in the geographical area, partition the geographical area into initial geo-blocks using the geo data, process a plurality of information requests with respect to at least some of the initial geo-blocks and with respect to initial geo-fences associated with a plurality of points of interests (POIs) to generate entries in one or more databases, and enrich at least some of the initial geo-block with block-level meta data extracted from the entries in the one or more databases to form enriched geo-blocks that are highly indicative of location dependent attributes such as intention and demographics.Type: GrantFiled: January 28, 2020Date of Patent: December 29, 2020Assignee: XAD, INC.Inventors: Can Liang, Huitao Luo, Pravesh Katyal, Saravana Ravindran, Hari Venkatesan, Yi Jia, Shashi Seth
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Publication number: 20200245096Abstract: A system coupled to a packet-based network is configured to generate geo-blocks for location-based information services. Each of the geo-blocks corresponds to a geographical region within a geographical area and has at least one border defined by a real-world object. The system is configured to obtain geo data related to real-world objects including transportation routes and natural boundaries in the geographical area, partition the geographical area into initial geo-blocks using the geo data, process a plurality of information requests with respect to at least some of the initial geo-blocks and with respect to initial geo-fences associated with a plurality of points of interests (POIs) to generate entries in one or more databases, and enrich at least some of the initial geo-block with block-level meta data extracted from the entries in the one or more databases to form enriched geo-blocks that are highly indicative of location dependent attributes such as intention and demographics.Type: ApplicationFiled: January 28, 2020Publication date: July 30, 2020Inventors: Can Liang, Huitao Luo, Pravesh Katyal, Saravana Ravindran, Hari Venkatesan, Yi Jia, Shashi Seth
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Patent number: 10547971Abstract: A system coupled to a packet-based network is configured to generate geo-blocks based on geo data related to real-world objects including transportation routes and natural boundaries in a geographical area such that each of the geo-blocks corresponds to a geographical region within the geographical area and has at least one border defined by a real-world object. The system is further configured to determine a performance measure with respect to a point of interest (POI) for each of a set of geo-blocks, and to select one or more geo-blocks each having a performance measure above a threshold from the set of geo-blocks to form a geo-fence for the POI. The threshold is adjustable based on a pacing status of an information campaign associated with the POI.Type: GrantFiled: April 29, 2019Date of Patent: January 28, 2020Assignee: XAD, INC.Inventors: Can Liang, Huitao Luo, Pravesh Katyal, Saravana Ravindran, Hari Venkatesan, Yi Jia, Shashi Seth
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Publication number: 20190320285Abstract: A system coupled to a packet-based network is configured to generate geo-blocks based on geo data related to real-world objects including transportation routes and natural boundaries in a geographical area such that each of the geo-blocks corresponds to a geographical region within the geographical area and has at least one border defined by a real-world object. The system is further configured to determine a performance measure with respect to a point of interest (POI) for each of a set of geo-blocks, and to select one or more geo-blocks each having a performance measure above a threshold from the set of geo-blocks to form a geo-fence for the POI. The threshold is adjustable based on a pacing status of an information campaign associated with the POI.Type: ApplicationFiled: April 29, 2019Publication date: October 17, 2019Inventors: Can Liang, Huitao Luo, Pravesh Katyal, Saravana Ravindran, Hari Venkatesan, Yi Jia, Shashi Seth
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Patent number: 10165403Abstract: System and methods for running a location-based information campaign (campaign) select one or more first geo-blocks to form a first geo-fence from a plurality of geo-blocks each corresponding to a geographical region having at least one border defined by a real-world object and overlapping substantially with a targeted region associated with the location-based information campaign, and process information requests with respect to the first geo-fence. Each of the one or more first geo-blocks is associated with a respective performance score above a first threshold. The system and methods further monitor a pacing status associated with the campaign, and in response to a pacing goal associated with the campaign not being met, define a second geo-fence for the campaign, the second geo-fence including the one or more first geo-blocks and one or more second geo-blocks each associated with a respective performance score above a second threshold that is below the first threshold.Type: GrantFiled: November 4, 2016Date of Patent: December 25, 2018Assignee: XAD, INC.Inventors: Can Liang, Huitao Luo, Pravesh Katyal, Saravana Ravindran, Hari Venkatesan, Yi Jia, Shashi Seth
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Publication number: 20180197203Abstract: The disclosed technology includes system and method for discovering key places for a mobile device based on historical location data associated with the mobile device. The key places are discovered by mapping the historical location data into predefined land areas in a geographical region, aggregating the historical location data into time interval sessions, selecting a first set of the predefined areas based on density of location data in each of the predefined land areas, and filtering the first set of the predefined areas to obtain the key places. The key places are used to estimate one or more travel routes routinely taken by a user of the mobile device, and to build an association database, where one or more billboards and/or points of interests near the travel routes are associated with the mobile device or its user. Information documents for delivering to the mobile device are selected based at least on data in the association database.Type: ApplicationFiled: January 2, 2018Publication date: July 12, 2018Inventors: Feng Wan, Hari Venkatesam, Saravana Ravindran, Shanshan Tuo, Prakash Muttineni, Debora Zhang, Huitao Luo, Shashi Seth
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Publication number: 20180197204Abstract: Location data of a large number of mobile devices and map data are used to derive a large number of commute routes in a geographical area, which are used to build a relational database including associations between a plurality of road segments and a plurality of information documents. Each of the plurality of information documents corresponds to a billboard in the geographical area and includes information displayed by the billboard. A respective road segment in the relational database has one or more associations with one or more information documents, each of the one or more information documents being associated with the respective road segment by a corresponding probability value indicating a degree of likelihood of a traveler on the respective road segment being exposed to information displayed on a billboard corresponding to the each of the one or more information documents.Type: ApplicationFiled: January 2, 2018Publication date: July 12, 2018Inventors: Feng Wan, Hari Venkatesam, Saravana Ravindran, Shanshan Tuo, Prakash Muttineni, Debora Zhang, Huitao Luo, Shashi Seth
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Publication number: 20170127233Abstract: System and methods for running a location-based information campaign (campaign) select one or more first geo-blocks to form a first geo-fence from a plurality of geo-blocks each corresponding to a geographical region having at least one border defined by a real-world object and overlapping substantially with a targeted region associated with the location-based information campaign, and process information requests with respect to the first geo-fence. Each of the one or more first geo-blocks is associated with a respective performance score above a first threshold. The system and methods further monitor a pacing status associated with the campaign, and in response to a pacing goal associated with the campaign not being met, define a second geo-fence for the campaign, the second geo-fence including the one or more first geo-blocks and one or more second geo-blocks each associated with a respective performance score above a second threshold that is below the first threshold.Type: ApplicationFiled: November 4, 2016Publication date: May 4, 2017Inventors: Can Liang, Huitao Luo, Pravesh Katyal, Saravana Ravindran, Hari Venkatesan, Yi Jia, Shashi Seth