Patents by Inventor Sean Muller
Sean Muller has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).
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Publication number: 20240129588Abstract: A computer-implemented method is provided in an exemplary embodiment and may include receiving a device status feed and receiving a content impression feed via a processor. The device status feed includes device status elements associated with a display device and the content impression feed includes content impression elements associated with a content impression of a tracked content. The computer-implemented method further includes matching, via the processor, the content impression to the display device by identifiers in the device status feed and the content impression feed. The computer-implemented method further includes detecting, via the processor, a continuous play event in response to the display device being powered off or not tuned to the input connected to the content player device at or near the time associated with the content impression.Type: ApplicationFiled: October 5, 2023Publication date: April 18, 2024Inventors: Nicole Lawless-DesJardins, Sean Muller, Michael Bardaro, Marc Boyer
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Patent number: 11349585Abstract: Apparatuses, methods, and storage media for providing recommendations for an advertisement campaign are described. In one instance, an apparatus for providing recommendations for an advertisement campaign may include a campaign outcome index provision engine communicatively coupled to one or more processors, to generate a campaign outcome index (COI) associated with the advertisement campaign, based at least in part on a ratio between an actual outcome key performance indicator (KPI) associated with the advertisement campaign; and a baseline outcome KPI that reflects an expected average performance of the advertisement campaign; and a recommendation engine, communicatively coupled to the one or more processors, to provide recommendations to adjust a use of advertisements in the advertisement campaign, during the advertisement campaign, based at least in part on the generated COI. Other embodiments may be described and claimed.Type: GrantFiled: January 26, 2021Date of Patent: May 31, 2022Assignee: ISPOT.TV, INC.Inventors: Sean Muller, Stuart Schwartzapfel, Kachuen Sam Hui, Jason Harrington, John McCloskey, Joseph Samuel Marcus
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Patent number: 11120401Abstract: The invention is directed to a User Publishing System (UPS) that enables both content publishing for users that share what they know in articles and enabling these users to get paid for providing the content through use of a User Compensation System (UCS). The invention enables users to create and edit content in multiple formats, from multiple sources, and in multiple languages. The system can be integrated for use with a plurality of different websites and adopt both the look and feel and the content format of each website, and/or other communication medium. Compensation may be provided to the user providing the content based on a variety of metrics.Type: GrantFiled: December 24, 2018Date of Patent: September 14, 2021Assignee: Leaf Group Ltd.Inventors: Sean Muller, Richard Rosenblatt, Joey C. Perez, Dennis A. Ameen, Larry Fitzgibbon, Greg Griffin, Laurent Gherardi, Jon R. Jurgens, Jr., Brian Havener, Glenn Moran, Dean Busenbark, Mark Jones, Adam Youngers, Ewan Godley
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Patent number: 10721541Abstract: Apparatuses, methods, and storage media for determining effectiveness of an advertisement are described. In one instance, an apparatus for determining effectiveness of an advertisement may include a digital device matching engine, communicatively coupled to the processors, to receive and process information obtained from a web site accessed by a digital device, and to match the digital device to a TV set, based at least in part on the processed information. The apparatus may further include a conversion determination engine, communicatively coupled to the processors, to determine a level of conversion associated with an advertisement rendered by a broadcasting media to the TV set, based at least in part on the matching of the digital device to the TV set. The apparatus may be configured to provide recommendations to advertisement regarding the effectiveness of their advertising campaign. Other embodiments may be described and claimed.Type: GrantFiled: July 16, 2018Date of Patent: July 21, 2020Assignee: ISPOT.TV, INC.Inventors: Sean Muller, Greg Havener, Dennis Ameen, Scott Happell, Nicole Lawless DesJardins, David Friedl
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Patent number: 10602236Abstract: Television transmissions are received at multiple locations across a large area. Advertisements may be identified, harvested and tagged from within in the television transmissions. The advertisements may be assigned identifiers; media plans may be determined. A datastructure of observed advertisement sequences may be created; the observed advertisement sequences may be determined to have a probability of being unique above a threshold. The smart TVs may render broadcast content and may report advertisement and/or content identifiers. Reported advertisement sequences may be determined and compared to the datastructure of observed advertisement sequences to identify and/or confirm content rendered by the smart TVs.Type: GrantFiled: February 10, 2017Date of Patent: March 24, 2020Assignee: ISPOT.TV, INC.Inventors: Sean Muller, Torsten Bittner, Moshe Cristel, Dennis Ameen
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Publication number: 20200021893Abstract: Apparatuses, methods, and storage media for determining effectiveness of an advertisement are described. In one instance, an apparatus for determining effectiveness of an advertisement may include a digital device matching engine, communicatively coupled to the processors, to receive and process information obtained from a web site accessed by a digital device, and to match the digital device to a TV set, based at least in part on the processed information. The apparatus may further include a conversion determination engine, communicatively coupled to the processors, to determine a level of conversion associated with an advertisement rendered by a broadcasting media to the TV set, based at least in part on the matching of the digital device to the TV set. The apparatus may be configured to provide recommendations to advertisement regarding the effectiveness of their advertising campaign. Other embodiments may be described and claimed.Type: ApplicationFiled: July 16, 2018Publication date: January 16, 2020Inventors: Sean Muller, Greg Havener, Dennis Ameen, Scott Happell, Nicole Lawless DesJardins, David Friedl
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Patent number: 10405037Abstract: Television transmissions are received at multiple locations across a large area. Advertisements may be identified, harvested and tagged from within in the television transmissions. The advertisements may be assigned identifiers; media plans may be determined. Advertisement representations (e.g. fingerprints) may be used to identify advertisements in television content received by the smart TVs. The smart TVs may report the fingerprints along with other identifiers or samples thereof. Television content and advertisements therein as rendered by the smart TVs may be categorized as live, timeshifted, on-demand, over-the-top, and the like. The advertisements may be categorized as occurring in national or local/regional ad slots. The data from the smart TVs may be used to determine ad impressions, gross rating points, and target rating points. View rates for advertisements may also be determined and variations of advertisement may also be prepared.Type: GrantFiled: August 23, 2016Date of Patent: September 3, 2019Assignee: ISPOT.TV, INC.Inventors: Sean Muller, Scott Happell
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Publication number: 20190197477Abstract: The invention is directed to a User Publishing System (UPS) that enables both content publishing for users that share what they know in articles and enabling these users to get paid for providing the content through use of a User Compensation System (UCS). The invention enables users to create and edit content in multiple formats, from multiple sources, and in multiple languages. The system can be integrated for use with a plurality of different websites and adopt both the look and feel and the content format of each website, and/or other communication medium. Compensation may be provided to the user providing the content based on a variety of metrics.Type: ApplicationFiled: December 24, 2018Publication date: June 27, 2019Inventors: Sean Muller, Richard Rosenblatt, Joey C. Perez, Dennis A. Ameen, Larry Fitzgibbon, Greg Griffin, Laurent Gherardi, Jon R. Jurgens, JR., Brian Havener, Glenn Moran, Dean Busenbark, Mark Jones, Adam Youngers, Ewan Godley
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Patent number: 10204316Abstract: The invention is directed to a User Publishing System (UPS) that enables both content publishing for users that share what they know in articles and enabling these users to get paid for providing the content through use of a User Compensation System (UCS). The invention enables users to create and edit content in multiple formats, from multiple sources, and in multiple languages. The system can be integrated for use with a plurality of different websites and adopt both the look and feel and the content format of each website, and/or other communication medium. Compensation may be provided to the user providing the content based on a variety of metrics.Type: GrantFiled: September 6, 2007Date of Patent: February 12, 2019Assignee: LEAF GROUP LTD.Inventors: Sean Muller, Richard Rosenblatt, Joey C. Perez, Dennis A. Ameen, Larry Fitzgibbon, Greg Griffin, Laurent Gherardi, Jon R. Jurgens, Jr., Brian Havener, Glenn Moran, Dean Busenbark, Mark Jones, Adam Youngers, Ewan Godley
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Publication number: 20170155973Abstract: Television transmissions are received at multiple locations across a large area. Advertisements may be identified, harvested and tagged from within in the television transmissions. The advertisements may be assigned identifiers; media plans may be determined. A datastructure of observed advertisement sequences may be created; the observed advertisement sequences may be determined to have a probability of being unique above a threshold. The smart TVs may render broadcast content and may report advertisement and/or content identifiers. Reported advertisement sequences may be determined and compared to the datastructure of observed advertisement sequences to identify and/or confirm content rendered by the smart TVs.Type: ApplicationFiled: February 10, 2017Publication date: June 1, 2017Inventors: Sean Muller, Torsten Bittner, Moshe Cristel, Dennis Ameen
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Publication number: 20160366478Abstract: Television transmissions are received at multiple locations across a large area. Advertisements may be identified, harvested and tagged from within in the television transmissions. The advertisements may be assigned identifiers; media plans may be determined. Advertisement representations (e.g. fingerprints) may be used to identify advertisements in television content received by the smart TVs. The smart TVs may report the fingerprints along with other identifiers or samples thereof. Television content and advertisements therein as rendered by the smart TVs may be categorized as live, timeshifted, on-demand, over-the-top, and the like. The advertisements may be categorized as occurring in national or local/regional ad slots. The data from the smart TVs may be used to determine ad impressions, gross rating points, and target rating points. View rates for advertisements may also be determined and variations of advertisement may also be prepared.Type: ApplicationFiled: August 24, 2016Publication date: December 15, 2016Inventors: Sean Muller, Ryan Hennig, Torsten Bittner, Moshe Cristel, Ewan Godley, Dennis Ameen
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Publication number: 20160366492Abstract: Television transmissions are received at multiple locations across a large area. Advertisements may be identified, harvested and tagged from within in the television transmissions. The advertisements may be assigned identifiers; media plans may be determined. Advertisement representations (e.g. fingerprints) may be used to identify advertisements in television content received by the smart TVs. The smart TVs may report the fingerprints along with other identifiers or samples thereof. Television content and advertisements therein as rendered by the smart TVs may be categorized as live, timeshifted, on-demand, over-the-top, and the like. The advertisements may be categorized as occurring in national or local/regional ad slots. The data from the smart TVs may be used to determine ad impressions, gross rating points, and target rating points. View rates for advertisements may also be determined and variations of advertisement may also be prepared.Type: ApplicationFiled: August 23, 2016Publication date: December 15, 2016Inventors: Sean MULLER, Scott HAPPELL
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Publication number: 20160337695Abstract: Television transmissions are received at multiple locations across a large area. Advertisements are identified, harvested and tagged from within in the television transmissions. The advertisements are made into smaller representations (“fingerprinted”) and are assigned identifiers and media plans are determined for the advertisements. Smart TVs use the advertisement representations to identify advertisements in television content received by the smart TVs. The smart TVs report the advertisement identifiers and identifiers of shows in the television content received by the smart TVs. The television content and advertisements as rendered by the smart TVs are categorized as live, timeshifted, on-demand, over-the-top, and the like. The advertisements are categorized as occurring in national or regional ad slots. The data from the smart TVs is used to determine ad impressions, gross rating points, and target rating points.Type: ApplicationFiled: July 25, 2016Publication date: November 17, 2016Inventors: Sean MULLER, Scott HAPPELL, Ewan GODLEY
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Patent number: 9402111Abstract: Television transmissions are received at multiple locations across a large area. Advertisements are identified, harvested and tagged from within in the television transmissions. The advertisements are made into smaller representations (“fingerprinted”) and are assigned identifiers and media plans are determined for the advertisements. Smart TVs use the advertisement representations to identify advertisements in television content received by the smart TVs. The smart TVs report the advertisement identifiers and identifiers of shows in the television content received by the smart TVs. The television content and advertisements as rendered by the smart TVs are categorized as live, timeshifted, on-demand, over-the-top, and the like. The advertisements are categorized as occurring in national or regional ad slots. The data from the smart TVs is used to determine ad impressions, gross rating points, and target rating points.Type: GrantFiled: September 17, 2014Date of Patent: July 26, 2016Assignee: ISPOT.TV, INC.Inventors: Sean Muller, Scott Happell, Ewan Godley
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Publication number: 20160080789Abstract: Television transmissions are received at multiple locations across a large area. Advertisements are identified, harvested and tagged from within in the television transmissions. The advertisements are made into smaller representations (“fingerprinted”) and are assigned identifiers and media plans are determined for the advertisements. Smart TVs use the advertisement representations to identify advertisements in television content received by the smart TVs. The smart TVs report the advertisement identifiers and identifiers of shows in the television content received by the smart TVs. The television content and advertisements as rendered by the smart TVs are categorized as live, timeshifted, on-demand, over-the-top, and the like. The advertisements are categorized as occurring in national or regional ad slots. The data from the smart TVs is used to determine ad impressions, gross rating points, and target rating points.Type: ApplicationFiled: September 17, 2014Publication date: March 17, 2016Inventors: Sean MULLER, Scott HAPPELL, Ewan GODLEY
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Publication number: 20150332309Abstract: A computer system and set of routines which determine a score for an advertisement.Type: ApplicationFiled: May 13, 2014Publication date: November 19, 2015Applicant: ISPOT.TV, INC.Inventors: Sean MULLER, Ewan GODLEY, Scott HAPPELL, Greg HAVENER, Adam YOUNGERS
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Publication number: 20080082381Abstract: The invention is directed to a User Publishing System (UPS) that enables both content publishing for users that share what they know in articles and enabling these users to get paid for providing the content through use of a User Compensation System (UCS). The invention enables users to create and edit content in multiple formats, from multiple sources, and in multiple languages. The system can be integrated for use with a plurality of different websites and adopt both the look and feel and the content format of each website, and/or other communication medium. Compensation may be provided to the user providing the content based on a variety of metrics.Type: ApplicationFiled: September 6, 2007Publication date: April 3, 2008Applicant: Demand Media, Inc.Inventors: Sean Muller, Richard Rosenblatt, Joey Perez, Dennis Ameen, Larry Fitzgibbon, Greg Griffin, Laurent Gherardi, Jon Jurgens, Brian Havener, Glenn Moran, Dean Busenbark, Mark Jones, Adam Youngers, Ewan Godley