Abstract: A data application providing server, a broadcasting server and a receiver for dynamically processing a data application and a digital broadcasting system including the same are disclosed wherein a data of a minimum quantity required for executing a data application is received and other data is received by a pull method to minimize a time required for receiving and executing the data application, and wherein a change in the data application is facilitated, and a stability of the execution of the data application is maintained and an execution speed is improved through a tread management or a task management.

Abstract: A method of providing a digital TV application is disclosed. In accordance with the method of the present invention, a transmission time and a loading time of the digital TV application and a limitation on a number and a size of the digital TV application are minimized, providing a personalized digital TV application based on a receiver information or a user information is possible.

Abstract: A method of switching a digital TV application is disclosed. In accordance with the method of the present invention, a channel changing event corresponding to a changing of a channel is used to minimize a time required for providing the digital TV application suitable for a changed channel.

Abstract: A method for providing a channel service is disclosed. In accordance with the present invention, a fixed information including a BUMF information, an SF information and a playlist information and a variable information including a clip information associated with a streaming data of a selected channel service are transmitted to a playback apparatus supporting a BD-J specification, thereby enabling a Blu-ray player incapable of playing the streaming data to provide viewers with the streaming data of the channel service.

Abstract: A system and a method for providing a device-specific data application are disclosed. In accordance with the system and the method of the present invention, a digital media playback apparatus is provide with one of one or more data applications optimized for the digital media playback apparatus stored in a storage device to prevent a failure in executing the data application due to a system specifications and manufacturer thereof.

Abstract: A method for providing a data application in a media reproduction apparatus of an automobile is disclosed. In accordance with the method for providing the data application in the media reproduction apparatus of the automobile, an additional data application associated with a base data application is dynamically received according to a communication status and the additional data application is executed on a scene-by-scene basis.

Abstract: A method for displaying a menu based on a service environment analysis in a content execution apparatus is disclosed. In accordance with the method for displaying the menu based on the service environment analysis in the content execution apparatus of the present invention, a menu is displayed according to a menu information extracted from a storage media, wherein services available to a user from a content execution apparatus is determined and the menu information is updated according to the availability of services.

Abstract: A method for providing an additional information of a digital broadcasting application is disclosed. In accordance with the method of the present invention, a base information of a broadcast program and the additional information dynamically extracted based on the base information for a personalization may be provided to a specific viewer or a specific viewer group.

Abstract: A method for providing a content service based on a virtual channel in a disk media playback apparatus is disclosed. In accordance with the method of the present invention, an open content service is provided using the disk media playback apparatus to overcome drawbacks of a closed broadcasting service and wherein a virtual channel map is employed to support a selection of the content service of a viewer.

Abstract: a media playback apparatus and a method for providing a multimedia content using the same are disclosed. In accordance with the apparatus and the method, a content reception information stored in a disk media is read and a connection to an external apparatus is established based on the content reception information to receive and provide the multimedia content.

Abstract: A content providing system based on a media playback apparatus capable of reading a content reception information stored in a storage media to provide a multimedia content to a user is disclosed. In accordance with the system, an advertisement or a promotion of a product is possible by distributing a storage media that holds a link to a content providing apparatus to consumers.

Abstract: A data application based on a reproduction apparatus of a disk media is disclosed. In accordance with method, a scene resource data corresponding to each scene of a data application based on a base data application of the disk media or the reproduction apparatus to execute the data application on a scene-by-scene basis, thereby minimizing a time required for the execution of the data application and a limit of a size of the data application, and providing the data application personalized based on a device information or a user information.

Abstract: The present invention relates to a novel cephalosporin compound and pharmaceutically acceptable non-toxic salt, physiologically hydrolysable ester, hydrate, solvate or isomer thereof, to a pharmaceutical composition containing the compound and to a process for preparing the compound.