Abstract: A method for remote attestation includes establishing, using a cryptographic protocol, a communication session between a first computing device and a second computing device. The communication session includes communications encrypted by an ephemeral session key. The method includes receiving, at the first communication device via the communication session, from the second computing device, an attestation request requesting the first computing device to provide an attestation report. The method includes generating, by the first computing device, the attestation report based on the ephemeral session key and sending, using the communication session, the attestation report to the second computing device.

Abstract: A method for optimizing target content on a search results webpage includes receiving source code defining the webpage from a search engine server. The method further includes processing the source code to identify a target source code block in the source code, the target source code block defining, at least partially, the target content. The method further includes processing the target source code block to determine a relative metric for the target content with respect to a layout of the search results webpage. Thereafter, the relative metric may be utilized to optimize advertising expenditures in order to improve a relative position of the target content.

Abstract: Techniques are described herein that are capable of provisioning a trusted execution environment (TEE) based on (e.g., based at least in part on) a chain of trust that includes a platform on which the TEE executes. Any suitable number of TEEs may be provisioned. For instance, a chain of trust may be established from each TEE to the platform on which an operating system that launched the TEE runs. Any two or more TEEs may be launched by operating system(s) running on the same platform or by different operating systems running on respective platforms. Once the chain of trust is established for a TEE, the TEE can be provisioned with information, including but not limited to policies, secret keys, secret data, and/or secret code. Accordingly, the TEE can be customized with the information without other parties, such as a cloud provider, being able to know or manipulate the information.

Abstract: A system for providing product recommendations to online visitors to an e-commerce website is provided. The system may include a product recommendation program comprising instructions that, when executed by a processor, cause the processor to generate a list of recommended products for an online visitor based on both (i) user preference data, and (ii) product attribute correlation data.

Abstract: Techniques are described herein that are capable of provisioning a trusted execution environment (TEE) based on (e.g., based at least in part on) a chain of trust that includes a platform on which the TEE executes. Any suitable number of TEEs may be provisioned. For instance, a chain of trust may be established from each TEE to the platform on which an operating system that launched the TEE runs. Any two or more TEEs may be launched by operating system(s) running on the same platform or by different operating systems running on respective platforms. Once the chain of trust is established for a TEE, the TEE can be provisioned with information, including but not limited to policies, secret keys, secret data, and/or secret code. Accordingly, the TEE can be customized with the information without other parties, such as a cloud provider, being able to know or manipulate the information.

Abstract: Techniques are described herein that are capable of provisioning a trusted execution environment (TEE) based on (e.g., based at least in part on) a chain of trust that includes a platform on which the TEE executes. Any suitable number of TEEs may be provisioned. For instance, a chain of trust may be established from each TEE to the platform on which an operating system that launched the TEE runs. Any two or more TEEs may be launched by operating system(s) running on the same platform or by different operating systems running on respective platforms. Once the chain of trust is established for a TEE, the TEE can be provisioned with information, including but not limited to policies, secret keys, secret data, and/or secret code. Accordingly, the TEE can be customized with the information without other parties, such as a cloud provider, being able to know or manipulate the information.

Abstract: Techniques are described herein that are capable of provisioning a trusted execution environment (TEE) based on (e.g., based at least in part on) a chain of trust that includes a platform on which the TEE executes. Any suitable number of TEEs may be provisioned. For instance, a chain of trust may be established from each TEE to the platform on which an operating system that launched the TEE runs. Any two or more TEEs may be launched by operating system(s) running on the same platform or by different operating systems running on respective platforms. Once the chain of trust is established for a TEE, the TEE can be provisioned with information, including but not limited to policies, secret keys, secret data, and/or secret code. Accordingly, the TEE can be customized with the information without other parties, such as a cloud provider, being able to know or manipulate the information.

Abstract: A method for remote attestation includes establishing, using a cryptographic protocol, a communication session between a first computing device and a second computing device. The communication session includes communications encrypted by an ephemeral session key. The method includes receiving, at the first communication device via the communication session, from the second computing device, an attestation request requesting the first computing device to provide an attestation report. The method includes generating, by the first computing device, the attestation report based on the ephemeral session key and sending, using the communication session, the attestation report to the second computing device.

Abstract: A method for remote attestation includes establishing, using a cryptographic protocol, a communication session between a first computing device and a second computing device. The communication session includes communications encrypted by an ephemeral session key. The method includes receiving, at the first communication device via the communication session, from the second computing device, an attestation request requesting the first computing device to provide an attestation report. The method includes generating, by the first computing device, the attestation report based on the ephemeral session key and sending, using the communication session, the attestation report to the second computing device.

Abstract: A method for optimizing target content on a search results webpage includes receiving source code defining the webpage from a search engine server. The method further includes processing the source code to identify a target source code block in the source code, the target source code block defining, at least partially, the target content. The method further includes processing the target source code block to determine a relative metric for the target content with respect to a layout of the search results webpage. Thereafter, the relative metric may be utilized to optimize advertising expenditures in order to improve a relative position of the target content.

Abstract: A system for providing product recommendations to online visitors to an e-commerce website is provided. The system may include program comprising instructions that, when executed by a processor, cause the processor to sort a list of products based on a comparison of a user's interactions with the e-commerce website and previous user interactions with the same e-commerce website.

Abstract: A method for remote attestation includes establishing, using a cryptographic protocol, a communication session between a first computing device and a second computing device. The communication session includes communications encrypted by an ephemeral session key. The method includes receiving, at the first communication device via the communication session, from the second computing device, an attestation request requesting the first computing device to provide an attestation report. The method includes generating, by the first computing device, the attestation report based on the ephemeral session key and sending, using the communication session, the attestation report to the second computing device.

Abstract: A system for providing product recommendations to online visitors to an e-commerce website is provided. The system may include a product recommendation program comprising instructions that, when executed by a processor, cause the processor to generate a list of recommended products for an online visitor based on both (i) user preference data, and (ii) product attribute correlation data.

Abstract: A method for optimizing target content on a search results webpage includes receiving source code defining the webpage from a search engine server. The method further includes processing the source code to identify a target source code block in the source code, the target source code block defining, at least partially, the target content. The method further includes processing the target source code block to determine a relative metric for the target content with respect to a layout of the search results webpage. Thereafter, the relative metric may be utilized to optimize advertising expenditures in order to improve a relative position of the target content.