Abstract: This disclosure relates to systems and methods for managing multiple messages. In one example, a method includes determining a message transmission frequency threshold for a member of an online social networking service using responses from the member; receiving a message that is to be transmitted to the member; storing the message, without transmitting the message to the member, in a digest of messages for the member; and transmitting the digest to the member response to a send score for the digest exceeding a send score threshold, the send score calculated using the number of messages in the digest.

Abstract: A method and apparatus for populating content items into a feed is provided. The feed comprises a sequence of content item ordered in such a way as to maximize a number of content items displayed to a user by virtue of the user scrolling down through the feed. The content items are each associated with a click-through rate, an indication of a number of times the content has been displayed to users, an indication of a number of times that the users have scrolled to a next item in the feed after the item was displayed, and a height of the content item. These values are used to train a behavioral model and then used by the behavioral model to layout the content items in a feed rendered at a user device.

Abstract: In an embodiment, a method may comprise acquiring behavioral data of one or more users that suggests a causal relationship between source content and a request for destination content separated from the source content by one or more requests for intermediate content; and determining, based on the behavioral data, content to be placed on a web page. The method may also comprise determining, based on the behavioral data, a location on the web page to place the content. The method may comprise generating the behavioral data by associating a source URL with one or more subsequent URLs that are requested within a predetermined temporal proximity to a request for the source URL. The method may comprise generating the behavioral data by monitoring one or more user pseudonyms comprising a member identifier, a browser identifier, a computing platform identifier, a session identifier, a cookie, an IP address, or a geolocation.

Abstract: Techniques are provided for optimization of user interactions based on connection value scores. A method may comprise receiving input that indicates a selection of one or more social network activities to optimize for a particular member of a social network. The method may also comprise, based on the selection of the one or more social network activities, calculating a connection value score for a social network connection between the particular member and each user in a plurality of other users. Calculating the connection value score may comprise identifying one or more attribute values that are correlated with the one or more social network activities. Further, the method may comprise, based on the connection value score for each user of the plurality of other users, determining a ranking of the plurality of other users. The method may also comprise determining content based on the ranking of the plurality of other users.

Abstract: This disclosure relates to systems and methods that include a member activity database including data indicative of interactions with content items on a social network by a population of users of the social network. A processor is configured to obtain an optimization criterion based on at least two constraints related to a performance of the social network, obtain, for a subset of the population of users, at least some of the data indicative of interactions with content items from the member activity database, determine, based on the at least some of the data as obtained, an operating condition for the social network that is estimated to meet the optimization criterion, and provide, to at least some of the user devices via the network interface, the social network based, at least in part, on the operating condition.

Abstract: This disclosure relates to systems and methods that include obtaining from a member activity database, with a processor, data indicative of past interactions by members of a social network with content items associated with the social network, the content items including sponsored content items and organic content items. A positioning condition for content items is determined for individual members, based on the data as obtained, including sponsored content items and organic content items, on a user interface displayed to the individual members that is estimated to meet a optimization criterion, the optimization criterion including engagement with the content items by members individually and by members overall. The user interface is provided to one of the members based, at least in part, on the positioning condition.