Abstract: Systems, devices, and methods for providing content streaming and arcade game services are provided. An example method includes activating a streaming interface to be presented on a display connected to a user device, receiving streaming content of at least one content item from a service provider connected to the user device, outputting the received streaming content for presentation and playback in the streaming interface, activating an arcade interface and co-presenting the streaming interface and the arcade interface concurrently on the display, receiving gaming content of at least one cloud-hosted game from the service provider, and outputting the received gaming content for presentation and gameplay in the arcade interface.

Abstract: Systems, devices, and methods for tracking reward associated with content consumption are provided. An example method includes receiving streaming content of at least one content item from a content provider, outputting, via an application being executed on the streaming device, streaming content to a display for playback of the output content, periodically generating a plurality of heartbeat messages during execution of the application. Each heartbeat message is timestamped and includes a header containing information about the at least one content item, and one or more entries indicating a current playback state regarding the output of the streaming content when the heartbeat message is generated. The method further includes transmitting the plurality of heartbeat messages to a user engagement tracking device connected to the user device and receiving a notification indicating a total duration of content output to the display during execution of the application.