Abstract: A system for determining viewing habits of television viewers, or television viewer reaction, in a multi-channel television broadcast reception area includes television broadcast display set. A remote control for the television set has a first manually actuable device located across the room from the television set for causing the television set to display a television broadcast received on any one of a predetermined number of channels. A facility is provided for viewers to register their reactions to displayed television broadcasts in the context of channel selection. This viewer reaction registering facility includes a second manually actuable device located adjacent the mentioned first manually actuable device. Apparatus is coupled to the remote control for determining for each broadcast displayed by the television set the channel on which that broadcast is being received and the viewer reactions to a displayed broadcast received over the latter channel.

Abstract: A system for determining viewing habits of television viewers, or television viewer reaction, in a multi-channel television broadcast reception area includes a television broadcast display set. A remote control for the television set has a manually actuable device located at a distance from the television set or causing the television set to display a television broadcast received on any one of a predetermined number of channels. Apparatus is coupled to the remote control for determining for each broadcast displayed by the television set the channel on which that broadcast is being received. The system polls the determining apparatus as to the channel on which a broadcast displayed by the television set is received. The remote control may include a second manually actuable device for receiving television viewer reactions to displayed television broadcasts.