Abstract: A system and a method of determining the location of parked cars in a parking area includes a vehicle-mountable transceiver and a plurality of transceivers disposed throughout the parking area. Each vehicle-mountable transceiver has or is assigned an identification code by which communications between the vehicle-mountable transceiver and the transceivers may be interpreted as a vehicle location. A portable device may also be used, where the portable device may communicate with the vehicle-mountable transceiver and with the transceivers. A server maintains a database having the vehicle identification codes, and the locations of the vehicles and provides vehicle location information to the driver, either in printed form, audible form, or in the form of information transmitted to the portable device.